Compare Hootsuite and Lead411 - Jul 2022

Shlomi Lavi

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Hootsuite or Lead411?

Lead411 is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than Lead411 (82/100). Hootsuite offers users more features (15) than Lead411 (3). There is a clear winner in this case and it is Hootsuite!

Looking for the right Social Media solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Hootsuite Vs. Lead411

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...

Lead411: Lead411 provides information about companies, executives and how to get a hold of them. Our database has over 5,000,000 people and over 1M companies. We have been in business since 2001 and have grown every year since. Our mission is to provide the highest quality data so we can help you save time and earn our customer a high ROI.

Who is more expensive? Hootsuite or Lead411?

The real total cost of ownership (TCO) of Social Media software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Hootsuite and Lead411.

Hootsuite price starts at $49 per user/month , On a scale between 1 to 10 Hootsuite is rated 2, which is much lower than the average cost of Social Media software. Lead411 price starts at $900 per user/year , When comparing Lead411 to its competitors, the software is rated 4 - lower than the average Social Media software cost.

Bottom line: Lead411 is more expensive than Hootsuite.

Which software includes more/better features?

We've compared Hootsuite Vs. Lead411 based on some of the most important and required Social Media features.

Hootsuite: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration, Global Content Library, Google Plus, Instagram Integration.

Lead411: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Hootsuite is perfect for companies of all shapes and sizes. and Lead411's target customer size include: Small, medium and large size businesses.