Compare Hootsuite vs SproutSocial

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ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
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Hootsuite
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$19.99 per month
Hosting
On premise and Cloud
Functionality score
31
Fit small business
Fit medium business
Fit large business
Software review
SproutSocial
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
85/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.8/10
License pricing license pricing (if provided by the software vendor)
$59 per user/month
Hosting
On premise and Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Zapier
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
94/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6/10
License pricing license pricing (if provided by the software vendor)
$15 per user/month
Hosting
On premise and Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.2/10
License pricing license pricing (if provided by the software vendor)
$10 per user/month
Hosting
On premise and Cloud
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review
Radian6
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
92/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.8/10
License pricing license pricing (if provided by the software vendor)
$600 per license
Hosting
NA
Functionality score
8
Fit small business
Fit medium business
Fit large business
Software review

Hootsuite Vs. SproutSocial: Which is better?

Shlomi Lavi / Feb 02, 2020

Looking for the right Social Media Management solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement.   Key social network integrations include Facebook, Twitter, LinkedIn, and new Google+ Pages, plus a suite of social content apps for YouTube, Flickr, Tumblr and more.

Sprout Social : Sprout Social builds powerful, intuitive social media management tools used by thousands of businesses across the globe.Team Sprout also boasts a quirky and culturally diverse combination of personal characteristics and interests. From foodies to fearless travelers to amateur photographers, we share our stories and enrich each other's lives through teamwork, healthy competition and mutual respect. A sustained love of all things social guides us, day after day. Founded in 2010, Sprout is a private company backed by the venture funds of NEA and Lightbank.

Pricing/cost comparison

The real cost of Social Media Management software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Hootsuite TCO and SproutSocial total cost to help with the total cost of ownership calculation.

Hootsuite price Starting from $19.99 per month , on a scale between 1 to 10 Hootsuite is rated 2, which is much lower than the average cost of Social Media Management software. SproutSocial price Starting from $59 per user/month , when comparing SproutSocial to their competitors, the software is rated 4 - lower than the average Social Media Management software cost.

Bottom line:SproutSocial is more expensive than Hootsuite.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Hootsuite Vs. SproutSocial based on some of the most important and required Social Media Management features.
Hootsuite: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration, Global Content Library, Google Plus, Instagram Integration, ..
SproutSocial list of features include the following: Data Import/Export, Basic Reports, Online Customer Support, .

Target customer size

Hootsuite is perfect for companies of all shapes and sizes. The software is a useful product for customers of all sizes without any restriction on industrial affiliation.

Hootsuite

ITQlick rating
(4.4/5)

Starting from $19.99 per month

Hootsuite is the world’s most widely used social media relationship platform with more than 10 million users, including 744 of the Fortune 1000 companies that trust Hootsuite to manage their social media prog...

Categories: Financial reporting, Analytics, Content Management, Customer Engagement, Project Collaboration.

SproutSocial

ITQlick rating
(4.4/5)

Starting from $59 per user/month

SproutSocial is a web based social media management solution for businesses of all sizes. It offers such services as personalized profile management, smart engagement, seamless publishing, and others. The softw...

Categories: Social CRM, Marketing.

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Compare specifications

Hootsuite Specifications

Name: Hootsuite
Company: Hootsuite
Address 5 East 8th Avenue, Vancouver, BC V5T 1R6
Platforms: Cloud

Compare features

Hootsuite: 8 Features

Blogger Integration
Business Content Sharing
Facebook Integration
Flickr Integration
Foursquare Integration
Global Content Library
Google Plus
Instagram Integration

SproutSocial: 3 Features

Data Import/Export
Basic Reports
Online Customer Support