IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
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IBM Campaign is more expensive to implement (TCO) than Ontraport, and IBM Campaign is rated higher (88/100) than Ontraport (78/100). Ontraport offers users more features (9) than IBM Campaign (0).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
IBM: International Business Machines Corporation, or IBM, is an American corporation. IBM manufactures and markets computer hardware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology.
ONTRAPORT: ONTRAPORT was launched in 2006 to solve challenges faced by small and mid-sized companies (like ours) that we just couldn’t otherwise seem to solve. We wanted to be able to deliver automated multi-media, multi-step, integrated marketing sequences. Couldn’t do it. We wanted to be able to see what was working and what wasn’t at every stage of o...
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for IBM Campaign and Ontraport.
IBM Campaign accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 IBM Campaign is rated 6, which is similar to the average cost of Marketing Automation software. Ontraport price starts at $79 per feature/month , When comparing Ontraport to its competitors, the software is rated 4 - lower than the average Marketing Automation software cost.
Bottom line: IBM Campaign is more expensive than Ontraport.
We've compared IBM Campaign Vs. Ontraport based on some of the most important and required Marketing Automation features.
IBM Campaign: We are still working to collect the list of features for IBM Campaign.
Ontraport: Email Marketing, Marketing Automation, Multi-Channel Marketing, Email Marketing, Email Triggers.
IBM Campaign's typical customers include: Small, medium and large size businesses, Ontraport is built for small and medium sized businesses and caters to a horizontal market.
IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
Compare PricingITQlick Score: | 88/100 |
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ITQlick Rating: |
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Pricing: | 6/10 - average cost |
Category: | Marketing Automation -> IBM Campaign review |
Company: | IBM |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop |
Links: | IBM Campaign review, IBM Campaign pricing, IBM Campaign alternatives |
ITQlick Score: | 78/100 |
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ITQlick Rating: |
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Pricing: | 4/10 - average cost |
Category: | CRM -> Ontraport review |
Company: | ONTRAPORT |
Pricing: | starts at $79 per feature/month |
Typical customers: | Small businesses and start ups |
Platforms: | Desktop, Mobile, Cloud |
Links: | Ontraport review, Ontraport pricing, Ontraport alternatives |
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.