IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
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Oracle Marketing is more expensive to implement (TCO) than IBM Campaign, and Oracle Marketing is rated higher (91/100) than IBM Campaign (88/100). Oracle Marketing offers users more features (4) than IBM Campaign (0).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
IBM: International Business Machines Corporation, or IBM, is an American corporation. IBM manufactures and markets computer hardware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology.
Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for IBM Campaign and Oracle Marketing Cloud.
IBM Campaign accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 IBM Campaign is rated 6, which is similar to the average cost of Marketing Automation software. Oracle Marketing Cloud price starts at $2,000 per month , When comparing Oracle Marketing Cloud to its competitors, the software is rated 8 - higher than the average Marketing Automation software cost.
Bottom line: Oracle Marketing Cloud is more expensive than IBM Campaign.
We've compared IBM Campaign Vs. Oracle Marketing based on some of the most important and required Marketing Automation features.
IBM Campaign: We are still working to collect the list of features for IBM Campaign.
Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.
IBM Campaign's typical customers include: Small, medium and large size businesses, and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.
IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
Compare Pricingstarts at $2,000 per month
Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.
Compare PricingITQlick Score: | 88/100 |
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ITQlick Rating: |
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Pricing: | 6/10 - average cost |
Category: | Marketing Automation -> IBM Campaign review |
Company: | IBM |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop |
Links: | IBM Campaign review, IBM Campaign pricing, IBM Campaign alternatives |
ITQlick Score: | 91/100 |
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ITQlick Rating: |
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Pricing: | 8/10 - high cost |
Category: | CRM -> Oracle Marketing review |
Company: | Oracle Corporation |
Pricing: | starts at $2,000 per month |
Typical customers: | Small, medium and large size businesses |
Platforms: | Cloud |
Links: | Oracle Marketing review, Oracle Marketing pricing, Oracle Marketing alternatives |
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.