Compare IBM Tealeaf and Marketing 360 - Jun 2022

Shlomi LaviShlomi Lavi / Jun 20, 2022

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Bottom Line: Which is Better - IBM Tealeaf or Marketing 360?

IBM Tealeaf is more expensive to implement (TCO) than Marketing 360, and Marketing 360 is rated higher (91/100) than IBM Tealeaf (83/100). Marketing 360 offers users more features (5) than IBM Tealeaf (0). There is a clear winner in this case and it is Marketing 360!

Looking for the right Conversion Rate Optimization solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

IBM Vs. Marketing 360

IBM: IBM is a global technology and innovation company headquartered in Armonk, NY. It is the largest technology and consulting employer in the world, with more than 375,000 employees serving clients in 170 countries. IBM offers a wide range of technology and consulting services; a broad portfolio of middleware for collaboration, predictive analytics, s...

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Who is more expensive? IBM Tealeaf or Marketing 360?

The real total cost of ownership (TCO) of Conversion Rate Optimization software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for IBM Tealeaf and Marketing 360.

IBM Tealeaf price starts at $5,300 per year , On a scale between 1 to 10 IBM Tealeaf is rated 4, which is lower than the average cost of Conversion Rate Optimization software. Marketing 360 price starts at $395 per month , When comparing Marketing 360 to its competitors, the software is rated 2 - much lower than the average Conversion Rate Optimization software cost.

Bottom line: IBM Tealeaf is more expensive than Marketing 360.

Which software includes more/better features?

We've compared IBM Tealeaf Vs. Marketing 360 based on some of the most important and required Conversion Rate Optimization features.

IBM Tealeaf: We are still working to collect the list of features for IBM Tealeaf.

Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.

Target customer size

IBM Tealeaf's typical customers include: Small, medium and large size businesses, Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.



IBM Tealeaf

ITQlick rating
(4.2/5)

starts at $5,300 per year

IBM Tealeaf is a growing cloud-based Conversion Rate Optimization software, it is designed to support small, medium and large size business. IBM Tealeaf received a rating of 4.2 from ITQlick team. The software ...

Categories: Broadband Internet, Home Health Care.

Marketing 360

ITQlick rating
(4.7/5)

starts at $395 per month

Marketing 360 is a cloud-based digital marketing solution that is designed for use by individuals as well as businesses. The solution can be used in businesses, which are medium in size, as well as small-sized ...

Categories: Data Analysis Tools, Content Management, Banking CRM, Channel Management, Insurance CRM.

Compare specifications

Compare features

IBM Tealeaf: 0 Features

We are working to collect the list of features

Marketing 360: 5 Features

Chat
Prospect Segmentation
Email Marketing
Task Management
Social Media
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
IBM Teal...
ITQlick rating
4.2/5
Score
83/100
Pricing
4.4/10
License pricing
$5,300 per year
Functionality
3
Compare
Marketin...
ITQlick rating
4.7/5
Score
91/100
Pricing
2/10
License pricing
$395 per month
Functionality
23
Photoslurp
ITQlick rating
4.5/5
Score
91/100
Pricing
6.2/10
License pricing
$349 per month
Functionality
3
SiteSpect
ITQlick rating
4.1/5
Score
90/100
Pricing
6.4/10
License pricing
Pricing not available
Functionality
6
Instapage
ITQlick rating
4.6/5
Score
86/100
Pricing
8/10
License pricing
$199 per month
Functionality
4

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.