Compare Iconosquare and Brightspot CMS - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Iconosquare or Brightspot CMS?

Iconosquare is more expensive to implement (TCO) than Brightspot CMS, and Brightspot CMS is rated higher (87/100) than Iconosquare (81/100). Brightspot CMS offers users more features (3) than Iconosquare (0). There is a clear winner in this case and it is Brightspot CMS!

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Tripnity Vs. Perfect Sense Digital

Tripnity: Leading Analytics & Marketing Suite for Instagram - Manage your Instagram activity, Analyze your performance, Engage your community FAST FACTS - Iconosquare is used by over 150,000 brands. Notable clients include 40% of the Fortune 1000 companies as well as Coca-Cola, Nike, Ford, AT&T, Southwest Airlines, American Express, Gap, Starbucks, Eba...

Perfect Sense Digital: Founded in 2008 by AOL technology executives David Gang and Lisa Malmud, Perfect Sense Digital helps companies materially change the way they do business online. Well known for the unique experiences they build with consumer publishing partners such as Scripps Networks Interactive, The Coca-Cola Company, IndieWire, SnagFilms, Healthgrades and USA T...

Who is more expensive? Iconosquare or Brightspot CMS?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Iconosquare and Brightspot CMS.

Iconosquare price starts at $49 per month , On a scale between 1 to 10 Iconosquare is rated 6, which is similar to the average cost of Social Marketing software. Brightspot CMS price starts at $7,500 per month , When comparing Brightspot CMS to its competitors, the software is rated 4 - lower than the average Social Marketing software cost.

Bottom line: Iconosquare is more expensive than Brightspot CMS.

Which software includes more/better features?

We've compared Iconosquare Vs. Brightspot CMS based on some of the most important and required Social Marketing features.

Iconosquare: We are still working to collect the list of features for Iconosquare.

Brightspot CMS: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Iconosquare's typical customers include: Small businesses and start ups, Customers of the software include all business sizes and varieties.