Compare Iconosquare and Buffer - Jul 2022

Shlomi LaviShlomi Lavi / Jul 29, 2022

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Iconosquare or Buffer?

Iconosquare is more expensive to implement (TCO) than Buffer, and Buffer is rated higher (86/100) than Iconosquare (81/100). Buffer offers users more features (5) than Iconosquare (0). There is a clear winner in this case and it is Buffer!

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Tripnity Vs. Buffer

Tripnity: Leading Analytics & Marketing Suite for Instagram - Manage your Instagram activity, Analyze your performance, Engage your community FAST FACTS - Iconosquare is used by over 150,000 brands. Notable clients include 40% of the Fortune 1000 companies as well as Coca-Cola, Nike, Ford, AT&T, Southwest Airlines, American Express, Gap, Starbucks, Eba...

Buffer: We designed Buffer to offer you a both personal and yet more efficient solution to handle sharing on social media. Buffer makes your life easier with a smarter way to schedule the great content you find. Fill up your Buffer at one time in the day and Buffer automagically posts them for you through the day. Simply keep that Buffer topped up to ha...

Who is more expensive? Iconosquare or Buffer?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Iconosquare and Buffer.

Iconosquare price starts at $49 per month , On a scale between 1 to 10 Iconosquare is rated 6, which is similar to the average cost of Social Marketing software. Buffer price starts at $5 per month , When comparing Buffer to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: Iconosquare is more expensive than Buffer.

Which software includes more/better features?

We've compared Iconosquare Vs. Buffer based on some of the most important and required Social Marketing features.

Iconosquare: We are still working to collect the list of features for Iconosquare.

Buffer: Blogger Integration, Business Content Sharing, Facebook Integration, LinkedIn Integration, Twitter Integration.

Target customer size

Iconosquare's typical customers include: Small businesses and start ups, Buffer is perfect for companies of all shapes and sizes.

Iconosquare

ITQlick rating
(4.3/5)

starts at $49 per month

Iconosquare is a growing cloud-based Social Media Management software, it is designed to support small and medium size business. Iconosquare received a rating of 4.3 from ITQlick team. The software cost is cons...

Categories: Data Analysis Tools, Social CRM, Monitoring, Social Media Management.

Buffer

ITQlick rating
(4.5/5)

starts at $5 per month

Buffer is a social media tool that can simplify the process of publishing posts on social media. Users can quickly share contents on LinkedIn, Facebook and Twitter from their mobile phone or PC. The software co...

Categories: Mobile CRM, Social CRM, Social Media, Social Media Management.

Compare specifications

Compare features

Iconosquare: 0 Features

We are working to collect the list of features

Buffer: 5 Features

Blogger Integration
Business Content Sharing
Facebook Integration
LinkedIn Integration
Twitter Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Iconosquare
ITQlick rating
4.3/5
Score
81/100
Pricing
6.4/10
License pricing
$49 per month
Functionality
4
Compare
Buffer
ITQlick rating
4.5/5
Score
86/100
Pricing
2/10
License pricing
$5 per month
Functionality
9
Review
Zoho Soc...
ITQlick rating
4.7/5
Score
93/100
Pricing
6.2/10
License pricing
$10 per month
Functionality
3
Amplifr
ITQlick rating
3.6/5
Score
92/100
Pricing
6.8/10
License pricing
$26 per user/month
Functionality
3
Marketin...
ITQlick rating
4.7/5
Score
91/100
Pricing
2/10
License pricing
$395 per month
Functionality
23

Auditor - Shlomi Lavi

Website Linkedin profile Facebook Twitter

Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.