Compare Iconosquare and SocialFlow - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Iconosquare or SocialFlow?

SocialFlow is more expensive to implement (TCO) than Iconosquare, and SocialFlow is rated higher (84/100) than Iconosquare (81/100). SocialFlow offers users more features (4) than Iconosquare (0).

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Tripnity Vs. SocialFlow

Tripnity: Leading Analytics & Marketing Suite for Instagram - Manage your Instagram activity, Analyze your performance, Engage your community FAST FACTS - Iconosquare is used by over 150,000 brands. Notable clients include 40% of the Fortune 1000 companies as well as Coca-Cola, Nike, Ford, AT&T, Southwest Airlines, American Express, Gap, Starbucks, Eba...

SocialFlow: SocialFlow’s technology solutions measurably improve your Brand’s ability to be successful in using social platforms such as Facebook and Twitter. We improve user engagement with your content, and therefore increase the rate at which users take action. We do this by using real-time data to understand the constantly changing interests of your a...

Who is more expensive? Iconosquare or SocialFlow?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Iconosquare and SocialFlow.

Iconosquare price starts at $49 per month , On a scale between 1 to 10 Iconosquare is rated 6, which is similar to the average cost of Social Marketing software. SocialFlow price starts at $99 per month , When comparing SocialFlow to its competitors, the software is rated 6 - similar to the average Social Marketing software cost.

Bottom line: Iconosquare cost is around the same cost of SocialFlow.

Which software includes more/better features?

We've compared Iconosquare Vs. SocialFlow based on some of the most important and required Social Marketing features.

Iconosquare: We are still working to collect the list of features for Iconosquare.

SocialFlow: Publishing Social Content, Social Curation, Social Promotions, Template Creator.

Target customer size

Iconosquare's typical customers include: Small businesses and start ups, Marketing is the first love for every brand, however, it becomes hard to measure its effectiveness.