Compare Insightly and Zoho Campaigns - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Insightly or Zoho Campaigns?

Zoho Campaigns is more expensive to implement (TCO) than Insightly, and Insightly is rated higher (87/100) than Zoho Campaigns (86/100). Zoho Campaigns offers users more features (12) than Insightly (8).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Insightly Vs. Zoho

Insightly: We designed Insightly as a simple to use yet powerful CRM system for small business. With integrations to Google Apps, MailChimp, LinkedIn and Twitter, and with great mobile apps for tablets and smart phones, Insightly is the leading customer management system for small business.

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who is more expensive? Insightly or Zoho Campaigns?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Insightly and Zoho Campaigns.

Insightly price starts at $29 per user/month , On a scale between 1 to 10 Insightly is rated 2, which is much lower than the average cost of CRM software. Zoho Campaigns price starts at $3 per month , When comparing Zoho Campaigns to its competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Insightly cost is around the same cost of Zoho Campaigns.

Which software includes more/better features?

We've compared Insightly Vs. Zoho Campaigns based on some of the most important and required CRM features.

Insightly: Collaboration, Marketing Automation, Sales Automation, Calendar Management, Custom User Interface, Customizable Fields, Inventory Management, Lease Administration.

Zoho Campaigns: Billing/Invoicing, Contact History, Contact Management, Contact Scheduler, Customer Database.

Target customer size

Insightly was designed specifically with small businesses in mind: businesses with few sales, and small number of customers and employees. Zoho Campaigns is an ideal asset for any customer based business that incorporates email campaigns.