Compare IZEA and MarcomCentral - Mar 2022

Shlomi LaviShlomi Lavi / Mar 20, 2022

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Bottom Line: Which is Better - IZEA or MarcomCentral?

IZEA is more expensive to implement (TCO) than MarcomCentral, and MarcomCentral is rated with the same score (91/100) as IZEA (91/100). MarcomCentral offers users more features (5) than IZEA (0). There is a clear winner in this case and it is MarcomCentral!

Looking for the right Content Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

IZEA Vs. PTI Marketing Technologies, Inc

IZEA: IZEA operates the premiere online marketplace that connects Brands with influential content Creators. Our Creators range from leading bloggers and social media personalities to A-List celebrities and professional journalists.

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Who is more expensive? IZEA or MarcomCentral?

The real total cost of ownership (TCO) of Content Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for IZEA and MarcomCentral.

IZEA price starts at $149 per month , On a scale between 1 to 10 IZEA is rated 6, which is similar to the average cost of Content Management software. MarcomCentral price starts at $2,085 per month , When comparing MarcomCentral to its competitors, the software is rated 2 - much lower than the average Content Management software cost.

Bottom line: IZEA is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared IZEA Vs. MarcomCentral based on some of the most important and required Content Management features.

IZEA: We are still working to collect the list of features for IZEA.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

IZEA's typical customers include: Small, medium and large size businesses, The software is a viable product for businesses of all sizes.



IZEA

ITQlick rating
(4.2/5)

starts at $149 per month

IZEA is a cloud-based Content Management software that allows its users to optimize time on their influencer marketing programs through search tools and manage marketing campaigns by creating and distributing s...

Categories: Content Marketing, Marketing, Influencer Marketing.

MarcomCentral

ITQlick rating
(5/5)

starts at $2,085 per month

MarcomCentral is a brand management software solution for businesses of all sizes. It offers such services as asset management, change management, workflow management, and others. The software was desig...

Categories: Marketing.

Compare specifications

Compare features

IZEA: 0 Features

We are working to collect the list of features

MarcomCentral: 5 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
IZEA
ITQlick rating
4.2/5
Score
91/100
Pricing
6.4/10
License pricing
$149 per month
Functionality
3
Review
Compare
MarcomCentral
ITQlick rating
5/5
Score
91/100
Pricing
3.2/10
License pricing
$2,085 per month
Functionality
6
Syndigo
ITQlick rating
4.4/5
Score
89/100
Pricing
6.4/10
License pricing
Pricing not available
Functionality
3
Drupal
ITQlick rating
4.3/5
Score
87/100
Pricing
3/10
License pricing
$500 per month
Functionality
8
Review
Advantag...
ITQlick rating
4.5/5
Score
85/100
Pricing
6/10
License pricing
$79 per 2 users/month
Functionality
17

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.