Compare IZEA and Adobe - Sep 2023

Shlomi Lavi

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Bottom Line: Which is Better - IZEA or Adobe?

Adobe is more expensive to implement (TCO) than IZEA, and Adobe is rated with the same score (91/100) as IZEA (91/100). Adobe offers users more features (6) than IZEA (0).

Looking for the right Content Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

IZEA Vs. Marketo

IZEA: IZEA operates the premiere online marketplace that connects Brands with influential content Creators. Our Creators range from leading bloggers and social media personalities to A-List celebrities and professional journalists.

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? IZEA or Adobe Marketo Engage?

The real total cost of ownership (TCO) of Content Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for IZEA and Adobe Marketo Engage.

IZEA price starts at $149 per month , On a scale between 1 to 10 IZEA is rated 6, which is similar to the average cost of Content Management software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average Content Management software cost.

Bottom line: Adobe Marketo Engage is more expensive than IZEA.

Which software includes more/better features?

We've compared IZEA Vs. Adobe based on some of the most important and required Content Management features.

IZEA: We are still working to collect the list of features for IZEA.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

IZEA's typical customers include: Small, medium and large size businesses, Customers of the software mainly include small and medium businesses from a diverse range of industries.