Compare Kenshoo and Spotlyte - Oct 2022

Shlomi Lavi

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Bottom Line: Which is Better - Kenshoo or Spotlyte?

Kenshoo is more expensive to implement (TCO) than Spotlyte, and Spotlyte is rated with the same score (80/100) as Kenshoo (80/100).

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Kenshoo Vs. Spotlyte

Kenshoo: Kenshoo is the global leader in agile marketing. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media. In two separate evaluations, Forrester Research cited Kenshoo as “The Sole Leader” in bid management software and social advertising platforms. Kenshoo is the only Faceboo...

Spotlyte: With Spotlyte, social media posts break outside constraints of a single network. Our technology aggregates and unifies social media from multiple source networks and presents it in a way to boost audience engagement.

Who is more expensive? Kenshoo or Spotlyte?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Kenshoo and Spotlyte.

Kenshoo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Kenshoo is rated 6, which is similar to the average cost of Social Marketing software. Spotlyte price starts at $95 per month , When comparing Spotlyte to its competitors, the software is rated 4 - lower than the average Social Marketing software cost.

Bottom line: Kenshoo is more expensive than Spotlyte.

Which software includes more/better features?

We've compared Kenshoo Vs. Spotlyte based on some of the most important and required Social Marketing features.

Kenshoo: We are still working to collect the list of features for Kenshoo.

Spotlyte: We are still working to collect the list of features for Spotlyte.

Target customer size

Kenshoo's typical customers include: Medium and large size businesses, and Spotlyte's target customer size include: Start up, Small business, Medium business, Large business.