Compare KISSmetrics and Hatchbuck - Feb 2023

Shlomi Lavi

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - KISSmetrics or Hatchbuck?

KISSmetrics is more expensive to implement (TCO) than Hatchbuck, and Hatchbuck is rated higher (83/100) than KISSmetrics (79/100). Hatchbuck offers users more features (5) than KISSmetrics (3). There is a clear winner in this case and it is Hatchbuck!

Looking for the right Web analytics solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

KISSmetrics Vs. Hatchbuck

KISSmetrics : KISSmetrics is a powerful web analytics solution that helps you to increase customer acquisition and retention rates, make smarter business decisions, and boost your bottom line. KISSmetrics has received attention from Techcrunch, Forbes, Mashable, Fast Company, The Wall Street Journal, The Atlantic and is regularly named as one of the top analy...

Hatchbuck: Today, Hatchbuck is on a mission to help power the dreams of small business and gives back to entrepreneurs around the globe as part of our Givebuck and Incubator programs. If you are in St. Louis or just passing through, we invite you to come hang with us, grab a rueben from our team's favorite lunch spot: Pickles Deli, and check out the Trex inc...

Who is more expensive? KISSmetrics or Hatchbuck?

The real total cost of ownership (TCO) of Web analytics software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for KISSmetrics and Hatchbuck.

KISSmetrics price starts at $299 per user/month , On a scale between 1 to 10 KISSmetrics is rated 4, which is lower than the average cost of Web analytics software. Hatchbuck price starts at $29 per month , When comparing Hatchbuck to its competitors, the software is rated 2 - much lower than the average Web analytics software cost.

Bottom line: KISSmetrics is more expensive than Hatchbuck.

Which software includes more/better features?

We've compared KISSmetrics Vs. Hatchbuck based on some of the most important and required Web analytics features.

KISSmetrics: Data Import/Export, Basic Reports, Online Customer Support.

Hatchbuck: Campaign Management, Lead Management, Automatic Call Scheduling, Email Marketing, Marketing Automation.

Target customer size

Customers of the software include businesses of all sizes and types. Customers of the software mainly come from small and medium businesses.