Compare Klear and Marketo Lead - Feb 2023

Shlomi LaviShlomi Lavi / Feb 27, 2023

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Bottom Line: Which is Better - Klear or Marketo Lead?

Marketo Lead is more expensive to implement (TCO) than Klear, and Marketo Lead is rated higher (87/100) than Klear (85/100). Marketo Lead offers users more features (12) than Klear (0).

Looking for the right Influencer Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Klear Vs. Marketo

Klear: Klear (formerly Twtrland) is a leading social intelligence platform, helping brand marketers make smarter data-driven decisions. On a mission is to measure the social web and make it universally accessible and useful to brands across the world, the company today has thousands of brands and agencies using the platform for influencer marketing, soc...

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? Klear or Marketo Lead Management?

The real total cost of ownership (TCO) of Influencer Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Klear and Marketo Lead Management.

Klear price starts at $249 per user/month , On a scale between 1 to 10 Klear is rated 6, which is similar to the average cost of Influencer Marketing software. Marketo Lead Management price starts at $9 per month , When comparing Marketo Lead Management to its competitors, the software is rated 8 - higher than the average Influencer Marketing software cost.

Bottom line: Marketo Lead Management is more expensive than Klear.

Which software includes more/better features?

We've compared Klear Vs. Marketo Lead based on some of the most important and required Influencer Marketing features.

Klear: We are still working to collect the list of features for Klear.

Marketo Lead Management: Campaign Management, Contact Management, Customer Database, Email Marketing, Email Triggers.

Target customer size

Klear is a versatile influencer marketing software that can be used by businesses in a wide range of industries. Marketo Lead Management is specifically designed for small and midsize companies.



Klear

ITQlick rating
(3.6/5)

starts at $249 per user/month

Klear is a trending cloud-based Social Media Management software, it is designed to support small, medium and large size business. Klear received a rating of 3.6 from ITQlick team. The software cost is consider...

Categories: Social CRM, Marketing, Social Media Management.

Marketo Lead

ITQlick rating
(4.2/5)

starts at $9 per month

Marketo Lead Management is a lead management software that can help users to transform marketing processes and current sales, reduce cost-per-lead, and deliver ready leads to the sales team. This solution can b...

Categories: BI & Analytics, Data Analysis Tools, CRM, Social CRM, Marketing.

Compare specifications

Compare features

Klear: 0 Features

We are working to collect the list of features

Marketo Lead Management: 12 Features

Campaign Management
Contact Management
Customer Database
Email Marketing
Email Triggers
Lead Management
Lead Tracking
Marketing Automation
Revenue Modeling
Sales and CRM Integration
Social Media
Web Analytics
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Klear
ITQlick rating
3.6/5
Score
85/100
Pricing
6.8/10
License pricing
$249 per user/month
Functionality
3
Review
Compare
Marketo ...
ITQlick rating
4.2/5
Score
87/100
Pricing
9.8/10
License pricing
$9 per month
Functionality
22
NeoReach
ITQlick rating
3.6/5
Score
80/100
Pricing
7/10
License pricing
$399 per month
Functionality
3
Linqia
ITQlick rating
3.3/5
Score
77/100
Pricing
5/10
License pricing
Pricing not available
Functionality
3
Review
Traackr
ITQlick rating
4.8/5
Score
72/100
Pricing
4.6/10
License pricing
$499 per month
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.