Compare Lucrativ and Oracle Marketing - May 2022

Shlomi LaviShlomi Lavi / May 20, 2022

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Bottom Line: Which is Better - Lucrativ or Oracle Marketing?

Oracle Marketing is more expensive to implement (TCO) than Lucrativ, and Oracle Marketing is rated higher (91/100) than Lucrativ (88/100). Oracle Marketing offers users more features (4) than Lucrativ (0).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Lucrativ Vs. Oracle Corporation

Lucrativ: Lucrativ is a multichannel intelligent customer relationship management and sales acceleration and automation platform suitable for businesses of all sizes

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Who is more expensive? Lucrativ or Oracle Marketing Cloud?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Lucrativ and Oracle Marketing Cloud.

Lucrativ price starts at $50 per feature/month , On a scale between 1 to 10 Lucrativ is rated 2, which is much lower than the average cost of CRM software. Oracle Marketing Cloud price starts at $2,000 per month , When comparing Oracle Marketing Cloud to its competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line: Oracle Marketing Cloud is more expensive than Lucrativ.

Which software includes more/better features?

We've compared Lucrativ Vs. Oracle Marketing based on some of the most important and required CRM features.

Lucrativ: We are still working to collect the list of features for Lucrativ.

Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Target customer size

Lucrativ's typical customers include: Small businesses and start ups, and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.

Lucrativ

ITQlick rating
(5/5)

starts at $50 per feature/month

Lucrativ is a cloud-based and on-premise customer relations management software that is designed to help users automate daily processes through streamlined management. Users are also able to create custom busin...

Categories: Channel Management, Lead Generation, Campaign Management, Contact management.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing, Email Marketing.

Compare specifications

Compare features

Lucrativ: 0 Features

We are working to collect the list of features

Oracle Marketing Cloud: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Lucrativ
ITQlick rating
5/5
Score
88/100
Pricing
2.6/10
License pricing
$50 per feature/month
Functionality
5
Compare
Oracle M...
ITQlick rating
4.1/5
Score
91/100
Pricing
8/10
License pricing
$2,000 per month
Functionality
14
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$9.90 per user/month
Functionality
19
Salesfor...
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho CRM
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$14 per user/month
Functionality
36

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.