Compare Mad Mimi and Zoho Campaigns - May 2022

Shlomi LaviShlomi Lavi / May 25, 2022

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Bottom Line: Which is Better - Mad Mimi or Zoho Campaigns?

Mad Mimi is more expensive to implement (TCO) than Zoho Campaigns, and Zoho Campaigns is rated higher (86/100) than Mad Mimi (84/100). Zoho Campaigns offers users more features (12) than Mad Mimi (6). There is a clear winner in this case and it is Zoho Campaigns!

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Mad Mimi Vs. Zoho

Mad Mimi: Originally, Mad Mimi didn’t set out to create an unusually good email marketing company. We had simply set out to create an unusually good email. Mad Mimi needed something stylish, simple and easy to make, to promote our little music company. We searched for email services online and found millions – but Mad Mimi didn’t like them. The outdated tem...

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who is more expensive? Mad Mimi or Zoho Campaigns?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mad Mimi and Zoho Campaigns.

Mad Mimi price starts at $10 per month , On a scale between 1 to 10 Mad Mimi is rated 2, which is much lower than the average cost of Email Marketing software. Zoho Campaigns price starts at $3 per month , When comparing Zoho Campaigns to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.

Bottom line: Mad Mimi cost is around the same cost of Zoho Campaigns.

Which software includes more/better features?

We've compared Mad Mimi Vs. Zoho Campaigns based on some of the most important and required Email Marketing features.

Mad Mimi: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.

Zoho Campaigns: Billing/Invoicing, Contact History, Contact Management, Contact Scheduler, Customer Database.

Target customer size

Mad Mimi is a cross industry product that is suitable for any size of business. Zoho Campaigns is an ideal asset for any customer based business that incorporates email campaigns.



Mad Mimi

ITQlick rating
(4.4/5)

starts at $10 per month

Mad Mimi is an email marketing solution. The software covers email & campaign management, customer specific marketing, high delivery rates and strong email tracking features. Mad Mimi was founded initially t...

Categories: Marketing, Email Marketing, Contact Management.

Zoho Campaigns

ITQlick rating
(4.2/5)

starts at $3 per month

Zoho Campaigns is a CRM and e-mail marketing software for small to large companies. It has features such as social statistics, link tracking, ready-made newsletter templates, and A/B test campaigns which can bo...

Categories: Communications, VoIP, Marketing, Campaign Management, Email Marketing.

Compare specifications

Compare features

Mad Mimi: 6 Features

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
Social Media Integration

Zoho Campaigns: 12 Features

Billing/Invoicing
Contact History
Contact Management
Contact Scheduler
Customer Database
Email Marketing
Email Performance Reports
Email Triggers
Marketing Automation
Sales and CRM Integration
Social Media
Step/Decision Rule Definition
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Mad Mimi
ITQlick rating
4.4/5
Score
84/100
Pricing
2.6/10
License pricing
$10 per month
Functionality
9
Compare
Zoho Cam...
ITQlick rating
4.2/5
Score
86/100
Pricing
2/10
License pricing
$3 per month
Functionality
20
Compare
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.