Shlomi Lavi /
Mar 07, 2022
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Bottom Line: Which is Better - MailChimp or Adobe Campaign?
Adobe Campaign is more expensive to implement (TCO) than MailChimp, and MailChimp is rated higher (98/100) than Adobe Campaign (79/100). MailChimp offers users more features (6) than Adobe Campaign (0). There is a clear winner in this case and it is MailChimp!
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
MailChimp Vs. Adobe
MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs.
Create signup forms that match your brand's look and feel, and send your subs...
Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...
Who is more expensive? MailChimp or Adobe Campaign?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MailChimp and Adobe Campaign.
MailChimp price starts at $17 per month , On a scale between 1 to 10 MailChimp is rated 4, which is lower than the average cost of Email Marketing software. Adobe Campaign price starts at $10 per month , When comparing Adobe Campaign to its competitors, the software is rated 6 - similar to the average Email Marketing software cost.
Bottom line: Adobe Campaign is more expensive than MailChimp.
Which software includes more/better features?
We've compared MailChimp Vs. Adobe Campaign based on some of the most important and required Email Marketing features.
MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.
Adobe Campaign: We are still working to collect the list of features for Adobe Campaign.
Target customer size
MailChimp is best for all those that are in business and also are serious concerning making money. and Adobe Campaign's target customer size include: Medium and large size businesses.