Compare MailChimp and Campaigner - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - MailChimp or Campaigner?

MailChimp is more expensive to implement (TCO) than Campaigner, and MailChimp is rated higher (98/100) than Campaigner (90/100). MailChimp offers users more features (6) than Campaigner (4).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

MailChimp Vs. Contactology

MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...

Contactology: Contactology provides powerful email marketing communications software for SMB, enterprise, resellers and technology partners to increase customer acquisition and retention.Marketers use our powerful software to grow their businesses and developers create new revenue through white labeling and integrations. Our robust yet easy-to-use features, pr...

Who is more expensive? MailChimp or Contactology Email Marketing?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MailChimp and Contactology Email Marketing.

MailChimp price starts at $17 per month , On a scale between 1 to 10 MailChimp is rated 4, which is lower than the average cost of Email Marketing software. Contactology Email Marketing price starts at $59 per month , When comparing Contactology Email Marketing to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: MailChimp cost is around the same cost of Contactology Email Marketing.

Which software includes more/better features?

We've compared MailChimp Vs. Campaigner based on some of the most important and required Email Marketing features.

MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.

Contactology Email Marketing: Email Campaigns, Email Marketing API, Social Media Integration, Spam Check.

Target customer size

MailChimp is best for all those that are in business and also are serious concerning making money. The software is suitable to meet the marketing needs of any business size and type.