Shlomi Lavi /
Jul 04, 2022
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Bottom Line: Which is Better - Mailigen or MailChimp?
MailChimp is more expensive to implement (TCO) than Mailigen, and MailChimp is rated higher (98/100) than Mailigen (82/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Mailigen Vs. MailChimp
Mailigen: Mailigen is the mindmeld of thought leaders who realized there was a gaping hole in the email marketing provider market. Customers were looking for a solution to take their email marketing programs to the next level without employing programmers and navigating the world of ISPs on their own. They needed a simple, easy to use solution. We decided to...
MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs.
Create signup forms that match your brand's look and feel, and send your subs...
Who is more expensive? Mailigen or MailChimp?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mailigen and MailChimp.
Mailigen price starts at $414 per month , On a scale between 1 to 10 Mailigen is rated 4, which is lower than the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.
Bottom line: Mailigen cost is around the same cost of MailChimp.
Which software includes more/better features?
We've compared Mailigen Vs. MailChimp based on some of the most important and required Email Marketing features.
Mailigen: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.
MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Target customer size
Mailigen is a cross industry product that is suitable for any size of business. MailChimp is best for all those that are in business and also are serious concerning making money.