Shlomi Lavi /
Apr 16, 2022
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Bottom Line: Which is Better - Mailjet or Act-On?
Act-On is more expensive to implement (TCO) than Mailjet, and Act-On is rated higher (89/100) than Mailjet (86/100). Act-On offers users more features (16) than Mailjet (6).
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Mailjet Vs. Act-On
Mailjet: ...
Act-On: Act-On's fresh approach to marketing automation gives you full functionality without the complexity other systems impose on you. Our streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster.
Who is more expensive? Mailjet or Act-On?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mailjet and Act-On.
Mailjet price starts at $15 per month , On a scale between 1 to 10 Mailjet is rated 4, which is lower than the average cost of Email Marketing software. Act-On price starts at $900 per month , When comparing Act-On to its competitors, the software is rated 8 - higher than the average Email Marketing software cost.
Bottom line: Act-On is more expensive than Mailjet.
Which software includes more/better features?
We've compared Mailjet Vs. Act-On based on some of the most important and required Email Marketing features.
Mailjet: Create HTML Messages, Delivered Undeliverable, Email Marketing API, Template, View HTML Source Code, Email Communication History.
Act-On: Case Management, Customer Support Tracking, Email Marketing, Lead Management, Sales Automation.
Target customer size
Mailjet is ideal for medium to large businesses that handle large volumes of e-mails for communication with customers or e-mail marketing. Act-On is specifically designed for small companies.