Compare Manzama and Adobe - Sep 2023

Shlomi LaviShlomi Lavi / Sep 27, 2023

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Bottom Line: Which is Better - Manzama or Adobe?

Adobe is more expensive to implement (TCO) than Manzama, and Adobe is rated higher (91/100) than Manzama (90/100). Adobe offers users more features (6) than Manzama (0).

Looking for the right CI: Competitive Intelligence solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Manzama Vs. Marketo

Manzama: Manzama is a next-generation Content Intelligence Platform specifically designed for professionals, that mines and analyzes vast amounts of business related information and delivers unique and highly relevant intelligence to each stakeholder across the organization. With Manzama professionals can easily turn insights into action.

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? Manzama or Adobe Marketo Engage?

The real total cost of ownership (TCO) of CI: Competitive Intelligence software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Manzama and Adobe Marketo Engage.

Manzama accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Manzama is rated 6, which is similar to the average cost of CI: Competitive Intelligence software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average CI: Competitive Intelligence software cost.

Bottom line: Adobe Marketo Engage is more expensive than Manzama.

Which software includes more/better features?

We've compared Manzama Vs. Adobe based on some of the most important and required CI: Competitive Intelligence features.

Manzama: We are still working to collect the list of features for Manzama.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

Manzama's typical customers include: SMBs, Customers of the software mainly include small and medium businesses from a diverse range of industries.



Manzama

ITQlick rating
(4.5/5)

Manzama Base is marketing software for small to large enterprises. It offers content management, a self-service portal, collaboration, cataloging/categorization, profile builder, email alerts, and more features...

Categories: Content Marketing, Marketing.

Adobe Marketo Engage

ITQlick rating
(4.2/5)

starts at $895 per month

Marketo is a marketing automation and management solution for small and medium businesses. It also offers solutions for campaign management, CRM and reporting aspects. The software was designed by Marketo, Inc....

Categories: Complaint Management, Customer Loyalty, Lead Generation, Mac CRM, Mobile CRM.

Compare specifications

Compare features

Manzama: 0 Features

We are working to collect the list of features

Adobe Marketo Engage: 6 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
Social Media
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Manzama
ITQlick rating
4.5/5
Score
90/100
Pricing
6.8/10
License pricing
Pricing not available
Functionality
3
Compare
Adobe
ITQlick rating
4.2/5
Score
91/100
Pricing
10/10
License pricing
$895 per month
Functionality
20
Review
iSpionage
ITQlick rating
4.1/5
Score
91/100
Pricing
5/10
License pricing
$59 per month
Functionality
3
Adbeat
ITQlick rating
4/5
Score
88/100
Pricing
4/10
License pricing
$249 per month
Functionality
3
Review
Adthena
ITQlick rating
5/5
Score
87/100
Pricing
4.8/10
License pricing
Pricing not available
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.