Compare Manzama and PressRush - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - Manzama or PressRush?

Manzama is more expensive to implement (TCO) than PressRush, and PressRush is rated higher (92/100) than Manzama (90/100).

Looking for the right CI: Competitive Intelligence solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Manzama Vs. Aito Software

Manzama: Manzama is a next-generation Content Intelligence Platform specifically designed for professionals, that mines and analyzes vast amounts of business related information and delivers unique and highly relevant intelligence to each stakeholder across the organization. With Manzama professionals can easily turn insights into action.

Aito Software: PressRush is a product of Aito Software Inc., a technology company based in the south of Finland. The company has been in business since 2011. We focus on building the best possible software to help YOU be awesome at your job. We know that software is just a small part of the PR puzzle, but we work very hard to make that part of your life suc...

Who is more expensive? Manzama or PressRush?

The real total cost of ownership (TCO) of CI: Competitive Intelligence software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Manzama and PressRush.

Manzama accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Manzama is rated 6, which is similar to the average cost of CI: Competitive Intelligence software. PressRush price starts at $49 per user/month , When comparing PressRush to its competitors, the software is rated 4 - lower than the average CI: Competitive Intelligence software cost.

Bottom line: Manzama is more expensive than PressRush.

Which software includes more/better features?

We've compared Manzama Vs. PressRush based on some of the most important and required CI: Competitive Intelligence features.

Manzama: We are still working to collect the list of features for Manzama.

PressRush: We are still working to collect the list of features for PressRush.

Target customer size

Manzama's typical customers include: SMBs, and PressRush's target customer size include: Small, medium and large size businesses.