Shlomi Lavi /
Oct 19, 2022
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Bottom Line: Which is Better - Mapp or Kenshoo?
Kenshoo is more expensive to implement (TCO) than Mapp, and Mapp is rated higher (92/100) than Kenshoo (80/100).
Looking for the right Project simulation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
BlueHornet Networks Vs. Kenshoo
BlueHornet Networks: BlueHornet is an enterprise email service provider. Our genuine passion for digital marketing and our love of working with great brands is unrivaled in the industry. The world's most talked-about brands partner with us for our winning track record of turning customers into raving fans. How do we do it? By providing tools, services, and expertise to...
Kenshoo: Kenshoo is the global leader in agile marketing. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media. In two separate evaluations, Forrester Research cited Kenshoo as “The Sole Leader” in bid management software and social advertising platforms. Kenshoo is the only Faceboo...
Who is more expensive? Mapp or Kenshoo?
The real total cost of ownership (TCO) of Project simulation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mapp and Kenshoo.
Mapp price starts at $49 per month , On a scale between 1 to 10 Mapp is rated 4, which is lower than the average cost of Project simulation software. Kenshoo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Mapp is rated 4, which is lower than the average cost of Project simulation software.
Bottom line: Kenshoo is more expensive than Mapp.
Which software includes more/better features?
We've compared Mapp Vs. Kenshoo based on some of the most important and required Project simulation features.
Mapp: We are still working to collect the list of features for Mapp.
Kenshoo: We are still working to collect the list of features for Kenshoo.
Target customer size
Mapp's typical customers include: Small, medium and large size businesses, and Kenshoo's target customer size include: Medium and large size businesses.