Compare MarcomCentral and Adobe - Sep 2023

Shlomi LaviShlomi Lavi / Sep 27, 2023

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Bottom Line: Which is Better - MarcomCentral or Adobe?

Adobe is more expensive to implement (TCO) than MarcomCentral, and Adobe is rated with the same score (91/100) as MarcomCentral (91/100). Adobe offers users more features (6) than MarcomCentral (5).

Looking for the right Digital Asset Management (DAM) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

PTI Marketing Technologies, Inc Vs. Marketo

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? MarcomCentral or Adobe Marketo Engage?

The real total cost of ownership (TCO) of Digital Asset Management (DAM) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MarcomCentral and Adobe Marketo Engage.

MarcomCentral price starts at $2,085 per month , On a scale between 1 to 10 MarcomCentral is rated 2, which is much lower than the average cost of Digital Asset Management (DAM) software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average Digital Asset Management (DAM) software cost.

Bottom line: Adobe Marketo Engage is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared MarcomCentral Vs. Adobe based on some of the most important and required Digital Asset Management (DAM) features.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

The software is a viable product for businesses of all sizes. Customers of the software mainly include small and medium businesses from a diverse range of industries.



MarcomCentral

ITQlick rating
(5/5)

starts at $2,085 per month

MarcomCentral is a brand management software solution for businesses of all sizes. It offers such services as asset management, change management, workflow management, and others. The software was desig...

Categories: Marketing.

Adobe Marketo Engage

ITQlick rating
(4.2/5)

starts at $895 per month

Marketo is a marketing automation and management solution for small and medium businesses. It also offers solutions for campaign management, CRM and reporting aspects. The software was designed by Marketo, Inc....

Categories: Complaint Management, Customer Loyalty, Lead Generation, Mac CRM, Mobile CRM.

Compare specifications

Compare features

MarcomCentral: 5 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration

Adobe Marketo Engage: 6 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
Social Media
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
MarcomCentral
ITQlick rating
5/5
Score
91/100
Pricing
3.2/10
License pricing
$2,085 per month
Functionality
6
Compare
Adobe
ITQlick rating
4.2/5
Score
91/100
Pricing
10/10
License pricing
$895 per month
Functionality
20
Review
Adobe Ex...
ITQlick rating
3.1/5
Score
90/100
Pricing
3/10
License pricing
$100,000 per license
Functionality
5
Intellig...
ITQlick rating
3/5
Score
90/100
Pricing
4/10
License pricing
$9 per user/month
Functionality
6
Montage
ITQlick rating
4.5/5
Score
85/100
Pricing
7.6/10
License pricing
$7.99 per month
Functionality
4

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.