Compare MarcomCentral and Prezly - Mar 2022

Shlomi LaviShlomi Lavi / Mar 19, 2022

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Bottom Line: Which is Better - MarcomCentral or Prezly?

Prezly is more expensive to implement (TCO) than MarcomCentral, and Prezly is rated with the same score (91/100) as MarcomCentral (91/100). MarcomCentral offers users more features (5) than Prezly (0). There is a clear winner in this case and it is MarcomCentral!

Looking for the right Digital Asset Management (DAM) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

PTI Marketing Technologies, Inc Vs. Prezly.com

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Prezly.com: Prezly is an enterprise platform for newsrooms, contact management, and outreach: the better way to do stakeholder communication.Connect your content with your influencers. Manage your stories. Engage your influencers. Measure and increase your impact.

Who is more expensive? MarcomCentral or Prezly?

The real total cost of ownership (TCO) of Digital Asset Management (DAM) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MarcomCentral and Prezly.

MarcomCentral price starts at $2,085 per month , On a scale between 1 to 10 MarcomCentral is rated 2, which is much lower than the average cost of Digital Asset Management (DAM) software. Prezly price starts at $50 per user/month , When comparing Prezly to its competitors, the software is rated 4 - lower than the average Digital Asset Management (DAM) software cost.

Bottom line: Prezly is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared MarcomCentral Vs. Prezly based on some of the most important and required Digital Asset Management (DAM) features.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Prezly: We are still working to collect the list of features for Prezly.

Target customer size

The software is a viable product for businesses of all sizes. The usual customers of Prezly are the small to medium-sized business (SMBs) owners that make use of the industry of marketing, mainly with the PR system.



MarcomCentral

ITQlick rating
(5/5)

starts at $2,085 per month

MarcomCentral is a brand management software solution for businesses of all sizes. It offers such services as asset management, change management, workflow management, and others. The software was desig...

Categories: Marketing.

Prezly

ITQlick rating
(4/5)

starts at $50 per user/month

Prezly is a press release/PR software designed to help users with all-in-one solutions that can connect the users’ story or news with their influences using social media and email.

Categories: Marketing, Influencer Marketing, Social Media.

Compare specifications

Compare features

MarcomCentral: 5 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration

Prezly: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
MarcomCentral
ITQlick rating
5/5
Score
91/100
Pricing
3.2/10
License pricing
$2,085 per month
Functionality
6
Compare
Prezly
ITQlick rating
4/5
Score
91/100
Pricing
5.6/10
License pricing
$50 per user/month
Functionality
3
Review
Adobe Ex...
ITQlick rating
3.1/5
Score
90/100
Pricing
3/10
License pricing
$100,000 per license
Functionality
5
Intellig...
ITQlick rating
3/5
Score
90/100
Pricing
4/10
License pricing
$9 per user/month
Functionality
6
Montage
ITQlick rating
4.5/5
Score
85/100
Pricing
7.6/10
License pricing
$7.99 per month
Functionality
4

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.