Compare Marketing 360 and Flashtalking - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Marketing 360 or Flashtalking?

Flashtalking is more expensive to implement (TCO) than Marketing 360, and Flashtalking is rated higher (92/100) than Marketing 360 (91/100). Marketing 360 offers users more features (5) than Flashtalking (0).

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Marketing 360 Vs. Flashtalking, Inc.

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Who is more expensive? Marketing 360 or Flashtalking?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Marketing 360 and Flashtalking.

Marketing 360 price starts at $395 per month , On a scale between 1 to 10 Marketing 360 is rated 2, which is much lower than the average cost of Social Marketing software. Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Marketing 360 is rated 2, which is much lower than the average cost of Social Marketing software.

Bottom line: Flashtalking is more expensive than Marketing 360.

Which software includes more/better features?

We've compared Marketing 360 Vs. Flashtalking based on some of the most important and required Social Marketing features.

Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.

Flashtalking: We are still working to collect the list of features for Flashtalking.

Target customer size

Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising.