Compare Marketing 360 and Spotlyte - Oct 2022

Shlomi LaviShlomi Lavi / Oct 19, 2022

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Bottom Line: Which is Better - Marketing 360 or Spotlyte?

Spotlyte is more expensive to implement (TCO) than Marketing 360, and Marketing 360 is rated higher (91/100) than Spotlyte (80/100). Marketing 360 offers users more features (5) than Spotlyte (0). There is a clear winner in this case and it is Marketing 360!

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Marketing 360 Vs. Spotlyte

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Spotlyte: With Spotlyte, social media posts break outside constraints of a single network. Our technology aggregates and unifies social media from multiple source networks and presents it in a way to boost audience engagement.

Who is more expensive? Marketing 360 or Spotlyte?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Marketing 360 and Spotlyte.

Marketing 360 price starts at $395 per month , On a scale between 1 to 10 Marketing 360 is rated 2, which is much lower than the average cost of Social Marketing software. Spotlyte price starts at $95 per month , When comparing Spotlyte to its competitors, the software is rated 4 - lower than the average Social Marketing software cost.

Bottom line: Spotlyte is more expensive than Marketing 360.

Which software includes more/better features?

We've compared Marketing 360 Vs. Spotlyte based on some of the most important and required Social Marketing features.

Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.

Spotlyte: We are still working to collect the list of features for Spotlyte.

Target customer size

Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business. and Spotlyte's target customer size include: Start up, Small business, Medium business, Large business.



Marketing 360

ITQlick rating
(4.7/5)

starts at $395 per month

Marketing 360 is a cloud-based digital marketing solution that is designed for use by individuals as well as businesses. The solution can be used in businesses, which are medium in size, as well as small-sized ...

Categories: Data Analysis Tools, Content Management, Banking CRM, Channel Management.

Spotlyte

ITQlick rating
(4.6/5)

starts at $95 per month

Spotlyte is a growing cloud-based Social Media Management software, it is designed to support small, medium and large size business. Spotlyte received a rating of 4.6 from ITQlick team. The software cost is con...

Categories: Data Analysis Tools, Social CRM, Monitoring, Social Media Management.

Compare specifications

Compare features

Marketing 360: 5 Features

Chat
Prospect Segmentation
Email Marketing
Task Management
Social Media

Spotlyte: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Marketin...
ITQlick rating
4.7/5
Score
91/100
Pricing
2/10
License pricing
$395 per month
Functionality
23
Compare
Spotlyte
ITQlick rating
4.6/5
Score
80/100
Pricing
4.8/10
License pricing
$95 per month
Functionality
4
Zoho Soc...
ITQlick rating
4.7/5
Score
93/100
Pricing
6.2/10
License pricing
$10 per month
Functionality
3
Amplifr
ITQlick rating
3.6/5
Score
92/100
Pricing
6.8/10
License pricing
$26 per user/month
Functionality
3
Simply M...
ITQlick rating
3.4/5
Score
89/100
Pricing
5.6/10
License pricing
$89 per user/month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.