Marketing 360 Vs Zoho CRM (May 2021)

Shlomi LaviShlomi Lavi / May 08, 2021

We publish unbiased reviews, our opinions are our own and are not influenced by payments from advertisers. Learn more in our advertiser disclosure.

Bottom Line: Which is Better - Marketing 360 or Zoho CRM?

Zoho CRM is more expensive to implement (TCO) than Marketing 360, Zoho CRM is rated higher (98/100) than Marketing 360 (91/100). Zoho CRM offers more features (16) to their users than Marketing 360 (5). There is a clear winner in this case and it is Zoho CRM!

Looking for the right Social Marketing solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Marketing 360 compares with Zoho?

Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software. We’re different because we don’t just special...

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who's more expensive? Marketing 360 or Zoho CRM?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Marketing 360 and Zoho CRM.

Marketing 360 price starts at $395 per month , on a scale between 1 to 10 Marketing 360 is rated 2, which is much lower than the average cost of Social Marketing software. Zoho CRM price starts at $12 per user/month , when comparing Zoho CRM to their competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: Marketing 360 cost is around the same cost of Zoho CRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Marketing 360 Vs. Zoho CRM based on some of the most important and required Social Marketing features. Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media. Zoho CRM: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contact Management, Customer Database.

Target customer size

Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business. Zoho CRM is focused on startup to medium firms in different markets.

Marketing 360

ITQlick rating
(4.7/5)

starts at $395 per month

Marketing 360 is a cloud-based digital marketing solution that is designed for use by individuals as well as businesses. The solution can be used in businesses, which are medium in size, as well as small-sized ...

Categories: Data Analysis Tools, Content Management, Banking CRM, Channel Management.

Zoho CRM

ITQlick rating
(4.2/5)

starts at $12 per user/month

Zoho CRM is cloud-based customer relationship management and customer engagement solution designed for businesses of all sizes. The core features include artificial intelligence, pipeline management and team co...

Categories: Banking CRM, Casino CRM, Complaint Management, Customer Relationship Management, Customer Loyalty.

Compare specifications

Zoho CRM Specifications

ITQlick Score: 98/100
ITQlick Rating: (4.2/5)
Pricing: 2/10 - low cost
Category: CRM -> Zoho CRM
Company: Zoho
Pricing: starts at $12 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Cloud
Links: Zoho CRM review, Zoho CRM pricing, Zoho CRM alternatives

Compare features

Marketing 360: 5 Features

Chat
Prospect Segmentation
Email Marketing
Task Management
Social Media

Zoho CRM: 16 Features

Billing/Invoicing
Campaign Dashboard
Campaign Management
Contact Management
Customer Database
Customer Service
Customer Support Tracking
Dashboards
Document Management
Email Marketing
Knowledge Base
Lead Management
Multi-Language
Social Advertising
Social Media
Workflow Rules & Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Marketing
ITQlick rating
4.7/5
Score
91/100
Pricing
2/10
License pricing
$395 per month
Functionality
23
Compare
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Zoho
ITQlick rating
4.7/5
Score
93/100
Pricing
6.2/10
License pricing
$10 per user/month
Functionality
3
Review
Amplifr
ITQlick rating
3.6/5
Score
92/100
Pricing
6.8/10
License pricing
$26 per user/month
Functionality
3
Simply
ITQlick rating
3.4/5
Score
89/100
Pricing
5.6/10
License pricing
$99 per user/month
Functionality
6
Review
Author

Shlomi Lavi

Website Linkedin Facebook Twitter

Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.