Compare Marketing Cloud: Radian6 and LeadMaster - May 2022

Shlomi LaviShlomi Lavi / May 24, 2022

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Bottom Line: Which is Better - Marketing Cloud: Radian6 or LeadMaster?

Marketing Cloud: Radian6 is more expensive to implement (TCO) than LeadMaster, and LeadMaster is rated higher (88/100) than Marketing Cloud: Radian6 (86/100). LeadMaster offers users more features (21) than Marketing Cloud: Radian6 (3). There is a clear winner in this case and it is LeadMaster!

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Salesforce.com Vs. Leadmaster

Salesforce.com: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in ...

Leadmaster: Whether you're a corporate marketing professional or an ad agency, you require effective yet easy-to-deploy tools that build sales pipeline. LeadMaster has the tools to succesfully automate your marketing. Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - so you'll know what's working, who's selling a...

Who is more expensive? Marketing Cloud: Radian6 or LeadMaster - Lead Management / CRM?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Marketing Cloud: Radian6 and LeadMaster - Lead Management / CRM.

Marketing Cloud: Radian6 price starts at $1,000 per month , On a scale between 1 to 10 Marketing Cloud: Radian6 is rated 10, which is much higher than the average cost of Social Media Management software. LeadMaster - Lead Management / CRM price starts at $15 per user/month , When comparing LeadMaster - Lead Management / CRM to its competitors, the software is rated 4 - lower than the average Social Media Management software cost.

Bottom line: Marketing Cloud: Radian6 is more expensive than LeadMaster - Lead Management / CRM.

Which software includes more/better features?

We've compared Marketing Cloud: Radian6 Vs. LeadMaster based on some of the most important and required Social Media Management features.

Marketing Cloud: Radian6: Data Import/Export, Basic Reports, Online Customer Support.

LeadMaster - Lead Management / CRM: Customer Service, Email Marketing, Marketing Automation, Sales Automation, Collaboration Center .

Target customer size

The software can be used to regulate the marketing and analytics requirements of any business size and type. The LeadMaster CRM application is best for several industries including small businesses, advertising, real estate, call center, mortgage, education, manufacturing, healthcare and insurance.

Marketing Cloud: Radian6

ITQlick rating
(4.1/5)

starts at $1,000 per month

Salesforce Marketing Cloud is a marketing and campaign automation solution for businesses of all sizes. The software also offers various useful analytics and management features. It is a product of Salesforce.c...

Categories: Mobile CRM, Social CRM, Social Media, Social Media Management.

LeadMaster

ITQlick rating
(4.1/5)

starts at $15 per user/month

LeadMaster CRM is a cloud based CRM (customer relation management) and lead management system. The software provides a sales and marketing solutions suite that includes Call Center Management, Lead Management, ...

Categories: Call Center, Channel Management, Complaint Management, Customer Relationship Management, Customer Loyalty.

Compare specifications

Compare features

Marketing Cloud: Radian6: 3 Features

Data Import/Export
Basic Reports
Online Customer Support

LeadMaster - Lead Management / CRM: 21 Features

Customer Service
Email Marketing
Marketing Automation
Sales Automation
Collaboration Center
Campaign Management
Contact Management
Customer Support Tracking
Document Management
Email Marketing
Lead Management
Marketing Automation
Remote Access
Sales Automation
Sales Forecasting
Social Media
Workflow Rules & Management
Email Marketing
Lead Tracking
Sales and CRM Integration
Web Analytics
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Marketin...
ITQlick rating
4.1/5
Score
86/100
Pricing
10/10
License pricing
$1,000 per month
Functionality
7
Compare
LeadMast...
ITQlick rating
4.1/5
Score
88/100
Pricing
4.4/10
License pricing
$15 per user/month
Functionality
46
Radian6
ITQlick rating
3.4/5
Score
92/100
Pricing
4.8/10
License pricing
$1,000 per organization/month
Functionality
8
Televerde
ITQlick rating
5/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
3
Adobe So...
ITQlick rating
3.5/5
Score
91/100
Pricing
5.4/10
License pricing
$52.99 per month
Functionality
8

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.