Compare Marketing Cloud: Radian6 vs SproutSocial

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ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
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Marketing
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
86/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
10/10
License pricing license pricing (if provided by the software vendor)
$5,000 per user/month
Hosting
On premise and Cloud
Functionality score
7
Fit small business
Fit medium business
Fit large business
Software review
SproutSocial
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
85/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.8/10
License pricing license pricing (if provided by the software vendor)
$59 per user/month
Hosting
On premise and Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Zapier
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
94/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6/10
License pricing license pricing (if provided by the software vendor)
$15 per user/month
Hosting
On premise and Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Hootsuite
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$19.99 per month
Hosting
On premise and Cloud
Functionality score
31
Fit small business
Fit medium business
Fit large business
Software review
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
93/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.2/10
License pricing license pricing (if provided by the software vendor)
$10 per user/month
Hosting
On premise and Cloud
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review

Marketing Cloud: Radian6 Vs. SproutSocial: Which is better?

Shlomi Lavi / Feb 02, 2020

Looking for the right Social Media Management solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Salesforce.com: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in 2012. It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.

Sprout Social : Sprout Social builds powerful, intuitive social media management tools used by thousands of businesses across the globe.Team Sprout also boasts a quirky and culturally diverse combination of personal characteristics and interests. From foodies to fearless travelers to amateur photographers, we share our stories and enrich each other's lives through teamwork, healthy competition and mutual respect. A sustained love of all things social guides us, day after day. Founded in 2010, Sprout is a private company backed by the venture funds of NEA and Lightbank.

Pricing/cost comparison

The real cost of Social Media Management software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Marketing Cloud: Radian6 TCO and SproutSocial total cost to help with the total cost of ownership calculation.

Marketing Cloud: Radian6 price Starting from $5,000 per user/month , on a scale between 1 to 10 Marketing Cloud: Radian6 is rated 10, which is much higher than the average cost of Social Media Management software. SproutSocial price Starting from $59 per user/month , when comparing SproutSocial to their competitors, the software is rated 4 - lower than the average Social Media Management software cost.

Bottom line: Marketing Cloud: Radian6 is more expensive than SproutSocial.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Marketing Cloud: Radian6 Vs. SproutSocial based on some of the most important and required Social Media Management features.
Marketing Cloud: Radian6: Data Import/Export, Basic Reports, Online Customer Support, ..
SproutSocial list of features include the following: Data Import/Export, Basic Reports, Online Customer Support, .

Target customer size

The software can be used to regulate the marketing and analytics requirements of any business size and type. The software is a useful product for customers of all sizes without any restriction on industrial affiliation.

Marketing Cloud: Radian6

ITQlick rating
(4.1/5)

Starting from $5,000 per user/month

Salesforce Marketing Cloud is a marketing and campaign automation solution for businesses of all sizes. The software also offers various useful analytics and management features. It is a product of Salesforce.c...

Categories: Mobile CRM, Social CRM, Social Media, Social Media Management.

SproutSocial

ITQlick rating
(4.4/5)

Starting from $59 per user/month

SproutSocial is a web based social media management solution for businesses of all sizes. It offers such services as personalized profile management, smart engagement, seamless publishing, and others. The softw...

Categories: Social CRM, Marketing.

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Compare specifications

Marketing Cloud: Radian6 Specifications

Name: Marketing Cloud: Radian6
Company: Salesforce.com
Address Salesforce.com Inc, Market Street, San Francisco, CA
Website:http://pages.mail.salesforce.com/gettingstarted/marketing-cloud/upgrade-to-social-studio/
Platforms: Desktop, Cloud

Compare features

Marketing Cloud: Radian6: 3 Features

Data Import/Export
Basic Reports
Online Customer Support

SproutSocial: 3 Features

Data Import/Export
Basic Reports
Online Customer Support