Compare Marketo Lead and Autopilot - Jul 2022
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Bottom Line: Which is Better - Marketo Lead or Autopilot?
Marketo Lead is more expensive to implement (TCO) than Autopilot, and Marketo Lead is rated higher (87/100) than Autopilot (83/100). Marketo Lead offers users more features (12) than Autopilot (5).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Marketo Vs. Autopilot HQ
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
Autopilot HQ: Autopilot is easy and visual marketing software for automating the customer journey. Growing fast in San Francisco, we're a talented and enthusiastic team driven to make easy things easy and the hard things achievable. We believe in transparent culture, continual learning, experimentation and putting people first. Autopilot helps marketers conn...
Who is more expensive? Marketo Lead or Autopilot?
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Marketo Lead and Autopilot.
Marketo Lead price starts at $9 per month , On a scale between 1 to 10 Marketo Lead Management is rated 8, which is higher than the average cost of Marketing Automation software. Autopilot price starts at $29 per month , When comparing Autopilot to its competitors, the software is rated 8 - higher than the average Marketing Automation software cost.
Bottom line: Marketo Lead cost is around the same cost of Autopilot.
Which software includes more/better features?
We've compared Marketo Lead Vs. Autopilot based on some of the most important and required Marketing Automation features.
Marketo Lead: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Campaign Management, Contact Management, Customer Database, Email Marketing, Email Triggers, Lead Management, Lead Tracking, Marketing Automation.
Autopilot: Data Analysis Tools, BI & Analytics, Email Marketing, Email Campaigns, Image Library.
Target customer size
Marketo Lead Management is specifically designed for small and midsize companies. and Autopilot's target customer size include: Small, medium and large size businesses.
Autopilot
starts at $29 per month
Autopilot is a fast growing cloud-based Marketing Automation software, it is designed to support small, medium and large size business. Autopilot received a rating of 4.7 from ITQlick team. The software cost is...
Compare PricingCompare specifications
Marketo Lead Specifications
ITQlick Score: | 87/100 |
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ITQlick Rating: |
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Pricing: | 8/10 - high cost |
Category: | Marketing Automation -> Marketo Lead review |
Company: | Marketo |
Pricing: | starts at $9 per month |
Typical customers: | Small, medium and large size businesses |
Platforms: | Cloud |
Links: | Marketo Lead review, Marketo Lead pricing, Marketo Lead alternatives |
Autopilot Specifications
ITQlick Score: | 83/100 |
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ITQlick Rating: |
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Pricing: | 8/10 - high cost |
Category: | Marketing Automation -> Autopilot review |
Company: | Autopilot HQ |
Pricing: | starts at $29 per month |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop, Mobile |
Links: | Autopilot review, Autopilot pricing, Autopilot alternatives |
Compare features
Marketo Lead: 12 Features
Autopilot: 5 Features
Auditor - Shlomi Lavi
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.