Compare MassMailer and MailChimp - Feb 2023

Shlomi LaviShlomi Lavi / Feb 03, 2023

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Bottom Line: Which is Better - MassMailer or MailChimp?

MailChimp is more expensive to implement (TCO) than MassMailer, and MailChimp is rated higher (98/100) than MassMailer (79/100). MailChimp offers users more features (6) than MassMailer (0).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Mansa Systems Vs. MailChimp

Mansa Systems: Mansa Systems is at it's core a business technology company. We mainly focus on Salesforce, ServiceNow, and Informatica Cloud consulting, development and also provide business apps. We help companies solve their problems better with technology driven solutions. The key difference with us is customer service. Tech companies are not renowned for c...

MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...

Who is more expensive? MassMailer or MailChimp?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MassMailer and MailChimp.

MassMailer price starts at $199 per user/month , On a scale between 1 to 10 MassMailer is rated 2, which is much lower than the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: MailChimp is more expensive than MassMailer.

Which software includes more/better features?

We've compared MassMailer Vs. MailChimp based on some of the most important and required Email Marketing features.

MassMailer: We are still working to collect the list of features for MassMailer.

MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.

Target customer size

MassMailer's typical customers include: Small, medium and large size businesses, MailChimp is best for all those that are in business and also are serious concerning making money.



MassMailer

ITQlick rating
(3.2/5)

starts at $199 per user/month

MassMailer is a fast growing cloud-based Marketing software, it is designed to support small, medium and large size business. MassMailer received a rating of 3.2 from ITQlick team. The software cost is consider...

Categories: Marketing, Email Marketing.

MailChimp

ITQlick rating
(4.5/5)

starts at $17 per month

MailChimp is email marketing software that is offered to businesses. This is a product developed by MailChimp which is structured to facilitate email marketing campaigns. The program has so many features that w...

Categories: Marketing, Email Marketing, Marketing Analytics, Marketing Automation.

Compare specifications

Compare features

MassMailer: 0 Features

We are working to collect the list of features

MailChimp: 6 Features

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
Social Media Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
MassMailer
ITQlick rating
3.2/5
Score
79/100
Pricing
3.8/10
License pricing
$199 per user/month
Functionality
3
Compare
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6
Emarsys
ITQlick rating
4.6/5
Score
91/100
Pricing
6.8/10
License pricing
$335 per month
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.