Compare Mautic and Act-On - Mar 2022

Shlomi LaviShlomi Lavi / Mar 25, 2022

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Bottom Line: Which is Better - Mautic or Act-On?

Act-On is more expensive to implement (TCO) than Mautic, and Act-On is rated higher (89/100) than Mautic (75/100). Act-On offers users more features (16) than Mautic (0).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Mautic Vs. Act-On

Mautic: The Mautic™ Association is a non-profit organization focused on supporting the Mautic free and open source marketing automation system. The organization provides resources and a network for people to connect and grow both personally and professionally. Specialties

Act-On: Act-On's fresh approach to marketing automation gives you full functionality without the complexity other systems impose on you. Our streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster.

Who is more expensive? Mautic or Act-On?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mautic and Act-On.

Mautic price starts at $100 per month , On a scale between 1 to 10 Mautic is rated 6, which is similar to the average cost of Marketing Automation software. Act-On price starts at $900 per month , When comparing Act-On to its competitors, the software is rated 8 - higher than the average Marketing Automation software cost.

Bottom line: Act-On is more expensive than Mautic.

Which software includes more/better features?

We've compared Mautic Vs. Act-On based on some of the most important and required Marketing Automation features.

Mautic: We are still working to collect the list of features for Mautic.

Act-On: Case Management, Customer Support Tracking, Email Marketing, Lead Management, Sales Automation.

Target customer size

Mautic's typical customers include: Small, medium and large size businesses, Act-On is specifically designed for small companies.



Mautic

ITQlick rating
(4.6/5)

starts at $100 per month

Mautic is a growing cloud-based Marketing Automation software, it is designed to support small, medium and large size business. Mautic received a rating of 4.6 from ITQlick team. The software cost is considered...

Categories: Data integration, Marketing, Marketing Automation, Workflow Management.

Act-On

ITQlick rating
(4.3/5)

starts at $900 per month

Act-On is a cloud-based marketing automation software solution that is geared towards aiding companies, as well as marketers, streamline their marketing processes and projects.

Categories: Data Analysis Tools, Customer Relationship Management, Lead Generation, Mac CRM, Online CRM.

Compare specifications

Compare features

Mautic: 0 Features

We are working to collect the list of features

Act-On: 16 Features

Case Management
Customer Support Tracking
Email Marketing
Lead Management
Sales Automation
Sales Reports
Social Media
Campaign Management
Campaign Performance Reports
Email Marketing
Email Performance Reports
Lead Management
Lead Tracking
Marketing Automation
Sales and CRM Integration
Social Media
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Mautic
ITQlick rating
4.6/5
Score
75/100
Pricing
6.4/10
License pricing
$100 per month
Functionality
4
Review
Compare
Act-On
ITQlick rating
4.3/5
Score
89/100
Pricing
8/10
License pricing
$900 per month
Functionality
27
Review
VisitorTrack
ITQlick rating
3.7/5
Score
92/100
Pricing
3.2/10
License pricing
$199 per month
Functionality
6
Ensighten
ITQlick rating
4.9/5
Score
90/100
Pricing
5/10
License pricing
Pricing not available
Functionality
3
Zeta Glo...
ITQlick rating
4.4/5
Score
89/100
Pricing
5.4/10
License pricing
Pricing not available
Functionality
5

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.