Shlomi Lavi / May 15, 2022We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
IBM Campaign is more expensive to implement (TCO) than Mautic, and IBM Campaign is rated higher (88/100) than Mautic (75/100).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Mautic: The Mautic™ Association is a non-profit organization focused on supporting the Mautic free and open source marketing automation system. The organization provides resources and a network for people to connect and grow both personally and professionally. Specialties
IBM: International Business Machines Corporation, or IBM, is an American corporation. IBM manufactures and markets computer hardware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology.
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mautic and IBM Campaign.
Mautic price starts at $100 per month , On a scale between 1 to 10 Mautic is rated 6, which is similar to the average cost of Marketing Automation software. IBM Campaign accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Mautic is rated 6, which is similar to the average cost of Marketing Automation software.
Bottom line: Mautic cost is around the same cost of IBM Campaign.
We've compared Mautic Vs. IBM Campaign based on some of the most important and required Marketing Automation features.
Mautic: We are still working to collect the list of features for Mautic.
IBM Campaign: We are still working to collect the list of features for IBM Campaign.
Mautic's typical customers include: Small, medium and large size businesses, and IBM Campaign's target customer size include: Small, medium and large size businesses.
starts at $100 per month
Mautic is a growing cloud-based Marketing Automation software, it is designed to support small, medium and large size business. Mautic received a rating of 4.6 from ITQlick team. The software cost is considered...
Compare Pricing
IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
Compare Pricing| ITQlick Score: | 75/100 |
|---|---|
| ITQlick Rating: |
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| Pricing: | 6/10 - average cost |
| Category: | Marketing Automation -> Mautic review |
| Company: | Mautic |
| Pricing: | starts at $100 per month |
| Typical customers: | Small, medium and large size businesses |
| Platforms: | Desktop, Mobile |
| Links: | Mautic review, Mautic pricing, Mautic alternatives |
| ITQlick Score: | 88/100 |
|---|---|
| ITQlick Rating: |
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| Pricing: | 6/10 - average cost |
| Category: | Marketing Automation -> IBM Campaign review |
| Company: | IBM |
| Typical customers: | Small, medium and large size businesses |
| Platforms: | Desktop |
| Links: | IBM Campaign review, IBM Campaign pricing, IBM Campaign alternatives |
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.