Compare MediaBeacon and MarcomCentral - May 2022

Shlomi LaviShlomi Lavi / May 13, 2022

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Bottom Line: Which is Better - MediaBeacon or MarcomCentral?

MediaBeacon is more expensive to implement (TCO) than MarcomCentral, and MarcomCentral is rated higher (91/100) than MediaBeacon (67/100). MediaBeacon offers users more features (8) than MarcomCentral (5).

Looking for the right Digital Asset Management (DAM) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

MediaBeacon Vs. PTI Marketing Technologies, Inc

MediaBeacon: MediaBeacon, Inc., formerly BrighTech, Inc., develops innovative technology and solutions that empower corporations worldwide. MediaBeacon, Inc.'s asset management solution, MediaBeacon, automates and streamlines the process of managing digital assets while controlling costs, increasing productivity, and capitalizing on return on investment.

PTI Marketing Technologies, Inc: PTI Marketing Technologies® is committed to providing vendor-hosted systems that provide for a much more rapid trajectory from implementation to deployment compared with traditionally licensed software. Our customers receive immediate and ongoing access to product enhancements and can focus on their core business, rather than spending resources on ...

Who is more expensive? MediaBeacon or MarcomCentral?

The real total cost of ownership (TCO) of Digital Asset Management (DAM) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MediaBeacon and MarcomCentral.

MediaBeacon accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 MediaBeacon is rated 6, which is similar to the average cost of Digital Asset Management (DAM) software. MarcomCentral price starts at $2,085 per month , When comparing MarcomCentral to its competitors, the software is rated 2 - much lower than the average Digital Asset Management (DAM) software cost.

Bottom line: MediaBeacon is more expensive than MarcomCentral.

Which software includes more/better features?

We've compared MediaBeacon Vs. MarcomCentral based on some of the most important and required Digital Asset Management (DAM) features.

MediaBeacon: Data Import/Export, Online Customer Support, Version Control, Workflow, Financial reporting, Data Analysis Tools, Metadata Validators, Remote Access.

MarcomCentral: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

MediaBeacon's typical customers include: Small, medium and large size businesses, The software is a viable product for businesses of all sizes.



MediaBeacon

ITQlick rating
(4.3/5)

MediaBeacon is a cloud-based document management software that enables managers to have their digital content displayed from a central location and have them transformed into multiple use cases and sizes, in ad...

Categories: Fixed Asset Management, Data Analysis Tools, Digital Asset Management (DAM), IT Asset Management.

MarcomCentral

ITQlick rating
(5/5)

starts at $2,085 per month

MarcomCentral is a brand management software solution for businesses of all sizes. It offers such services as asset management, change management, workflow management, and others. The software was desig...

Categories: Marketing.

Compare specifications

Compare features

MediaBeacon: 8 Features

Data Import/Export
Online Customer Support
Version Control
Workflow
Financial reporting
Data Analysis Tools
Metadata Validators
Remote Access

MarcomCentral: 5 Features

Campaign Management
Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
MediaBeacon
ITQlick rating
4.3/5
Score
67/100
Pricing
6/10
License pricing
Pricing not available
Functionality
18
Compare
MarcomCentral
ITQlick rating
5/5
Score
91/100
Pricing
3.2/10
License pricing
$2,085 per month
Functionality
6
Adobe Ex...
ITQlick rating
3.1/5
Score
90/100
Pricing
3/10
License pricing
$100,000 per license
Functionality
5
Intellig...
ITQlick rating
3/5
Score
90/100
Pricing
4/10
License pricing
$9 per user/month
Functionality
6
Montage
ITQlick rating
4.5/5
Score
85/100
Pricing
7.6/10
License pricing
$7.99 per month
Functionality
4

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.