Dynamics 365 Vs Oracle Marketing (Jun 2021)

Shlomi LaviShlomi Lavi / Jun 22, 2021

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Bottom Line: Which is Better - Dynamics 365 or Oracle Marketing?

Oracle Marketing is more expensive to implement (TCO) than Dynamics 365, Dynamics 365 is rated higher (95/100) than Oracle Marketing (91/100). Dynamics 365 offers more features (16) to their users than Oracle Marketing (4). There is a clear winner in this case and it is Dynamics 365!

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Microsoft compares with Oracle Corporation?

Microsoft: Microsoft Corporation is an American corporation that develops, manufactures, licenses and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world's largest software maker measured by revenues.

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Who's more expensive? Dynamics 365 or Oracle Marketing Cloud?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Dynamics 365 and Oracle Marketing Cloud.

Dynamics 365 price starts at $65 per user/month , on a scale between 1 to 10 Microsoft Dynamics CRM is rated 4, which is lower than the average cost of CRM software. Oracle Marketing Cloud price starts at $2,000 per user/month , when comparing Oracle Marketing Cloud to their competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line:Oracle Marketing Cloud is more expensive than Dynamics 365.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Dynamics 365 Vs. Oracle Marketing based on some of the most important and required CRM features. Dynamics 365: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Customer Service, Marketing Automation, Social Media, Accounting Integration, Barcode Integration, CRM Integration, ERP Integration, Multi-Language. Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Target customer size

Microsoft Dynamics CRM supports businesses across the table in any industry, from freelancers, startups, and small companies, to large organizations, making this solution ideal for any kind of business whatsoever. and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.

Dynamics 365

ITQlick rating
(4.3/5)

starts at $65 per user/month

Microsoft Dynamics CRM is a customer relations solution developed by Microsoft. This tool mainly targets large business enterprises but may also be a good fit for smaller businesses. Microsoft Dynamics CRM can ...

Categories: CRM, Banking CRM, Casino CRM, Insurance CRM.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing, Email Marketing.

Compare specifications

Compare features

Dynamics 365: 16 Features

Customer Service
Marketing Automation
Social Media
Accounting Integration
Barcode Integration
CRM Integration
ERP Integration
Multi-Language
Multi-Location
Purchasing
Quality Control
RFID Integration
Stock Inquiries
Supplier Management
Transfer Management
Warehouse Management

Oracle Marketing Cloud: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Microsoft
ITQlick rating
4.3/5
Score
95/100
Pricing
4/10
License pricing
$65 per user/month
Functionality
28
Compare
Oracle
ITQlick rating
4.1/5
Score
91/100
Pricing
8/10
License pricing
$2,000 per user/month
Functionality
14
Review
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.