Mobivity Vs Hootsuite: Side-by-Side Comparison

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
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Mobivity
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
84/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
5.2/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
On premise
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
Hootsuite
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
76/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$20 Per month
Hosting
On premise and Cloud
Functionality score
31
Fit small business
Fit medium business
Fit large business
Software review
AgoraPulse
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
95/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.6/10
License pricing license pricing (if provided by the software vendor)
$33 Per month/user
Hosting
Cloud
Functionality score
8
Fit small business
Fit medium business
Fit large business
Software review
Radian6
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
92/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.8/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
NA
Functionality score
8
Fit small business
Fit medium business
Fit large business
Software review
SocialPilot
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
92/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.6/10
License pricing license pricing (if provided by the software vendor)
$5 Per month/user
Hosting
Cloud
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review

Mobivity Vs. Hootsuite: Price & Features - Which is better?

Feb 04, 2019

Looking for the right Social Media Management solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Mobivity : Mobivity helps brands and business use patented mobile technology to connect with their customers, driving traffic and revenue to businesses through a marketing medium with one of the highest ROIs in the industry. Launched in 2006, Mobivity provides clients from small to medium sized businesses to national brands with simple and affordable access to the same platform that has been used by the likes of Disney, CNN, and several professional sports organizations nationwide. Mobivity’s unique focus on providing not only the greatest technology, but also the highest level of service possible, is what sets Mobivity apart and allows clients to see real and measurable success from moving their local area marketing to the mobile channel. Following a year of acquisitions in 2011, Mobivity has established a world-class team comprising some of the leading minds and mobile marketing businesses in the industry. Txtstation, BoomText, CommerceTel and Mobivity were all brought together under the mission of providing brands and businesses with a direct, instant, and welcomed form of contact with their consumers via the mobile phone. It is with this mission that Mobivity has achieved continual growth with the reach of clients using its technology, as well as consumers that interact with businesses nationwide over the mobile phone. With the mobile phone becoming one of the most powerful and relevant ways for businesses to communicate with their customers, Mobivity has positioned itself to aid businesses, big and small, in the move of their marketing to the mobile space. Between 2011 and 2012 Mobivity grew its reach from just over 1,000 businesses nationwide to providing nearly 6,000 locations with its suite of mobile marketing services and the ability to turn one-time customers into loyal patrons. By garnering partnerships with organizations like SONIC Drive-In, Chick-fil-A, Jamba Juice, and thousands of others, Mobivity has helped brands connect with well over 13 million American consumers, having touched 1 in every 24 Americans with its patented technology.

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement.   Key social network integrations include Facebook, Twitter, LinkedIn, and new Google+ Pages, plus a suite of social content apps for YouTube, Flickr, Tumblr and more.

Pricing/cost comparison

The real cost of Social Media Management software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Mobivity TCO and Hootsuite total cost to help with the total cost of ownership calculation.

Mobivity price Starting from $49 per month , on a scale between 1 to 10 Mobivity is rated 4, which is lower than the average cost of Social Media Management software. Hootsuite price Starting from $20 Per month , when comparing Hootsuite to their competitors, the software is rated 2 - much lower than the average Social Media Management software cost.

Bottom line: Mobivity is more expensive than Hootsuite.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Mobivity Vs. Hootsuite based on some of the most important and required Social Media Management features.
Mobivity: Data Import/Export, Basic Reports, Online Customer Support, ..
Hootsuite list of features include the following: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration, .

Target customer size

Mobivity is suitable for food companies, brands, resellers and enterprises that are looking for a way to market their services and products through mobile phones. Hootsuite is perfect for companies of all shapes and sizes.

Mobivity

ITQlick rating
(4.5/5)

Starting from $49 per month

We bring the toolbox and build the foundation, all you have to do is reap the benefit of more customers, more often. We provide you with the tools to market your campaign and build your database quickly. Get pe

Categories: Social Media, SMS Tools .

Hootsuite

ITQlick rating
(4.5/5)

Starting from $20 Per month

Hootsuite is the world’s most widely used social media relationship platform with more than 10 million users, including 744 of the Fortune 1000 companies that trust Hootsuite to manage their social media prog

Categories: Marketing, Social CRM, Project Collaboration, Customer Engagement, Content Management.

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Compare specifications

Mobivity Specifications

Name: Mobivity
Company: Mobivity
Address Chandler, AZ 85225, United States
Website:Mobivity
Platforms: Desktop

Hootsuite Specifications

Name: Hootsuite
Company: Hootsuite
Address 5 East 8th Avenue, Vancouver, BC V5T 1R6
Platforms: Cloud

Compare features

Mobivity: 3 Features

Data Import/Export
Basic Reports
Online Customer Support

Hootsuite: 8 Features

Blogger Integration
Business Content Sharing
Facebook Integration
Flickr Integration
Foursquare Integration
Global Content Library
Google Plus
Instagram Integration