Compare Mobivity and Rapid Insight - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - Mobivity or Rapid Insight?

Mobivity is more expensive to implement (TCO) than Rapid Insight, and Rapid Insight is rated higher (85/100) than Mobivity (84/100). Rapid Insight offers users more features (5) than Mobivity (3). There is a clear winner in this case and it is Rapid Insight!

Looking for the right Data analysis solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Mobivity Vs. Rapid Insight Inc.

Mobivity : Mobivity helps brands and business use patented mobile technology to connect with their customers, driving traffic and revenue to businesses through a marketing medium with one of the highest ROIs in the industry. Launched in 2006, Mobivity provides clients from small to medium sized businesses to national brands with simple and affordable access t...

Rapid Insight Inc.: Rapid Insight was founded with a mission of empowering people of all skill levels with the ability to build predictive models and perform advanced data analyses. Our groundbreaking technologies are simplifying everything that used to be complex in the world of business intelligence and predictive analytics. We love our customers and we love enablin...

Who is more expensive? Mobivity or Rapid Insight?

The real total cost of ownership (TCO) of Data analysis software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mobivity and Rapid Insight.

Mobivity accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Mobivity is rated 4, which is lower than the average cost of Data analysis software. Rapid Insight price starts at $4,000 per year , When comparing Rapid Insight to its competitors, the software is rated 2 - much lower than the average Data analysis software cost.

Bottom line: Mobivity is more expensive than Rapid Insight.

Which software includes more/better features?

We've compared Mobivity Vs. Rapid Insight based on some of the most important and required Data analysis features.

Mobivity: Data Import/Export, Basic Reports, Online Customer Support.

Rapid Insight: Dashboard, Automatic Scheduled Reporting, Budgeting & CPM, Sales Management, Data visualization.

Target customer size

Mobivity is suitable for food companies, brands, resellers and enterprises that are looking for a way to market their services and products through mobile phones. Customers of the software chiefly include small and medium businesses.