Compare Omnisend and Constant Contact - Mar 2022

Shlomi LaviShlomi Lavi / Mar 25, 2022

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Bottom Line: Which is Better - Omnisend or Constant Contact?

Constant Contact is more expensive to implement (TCO) than Omnisend, and Constant Contact is rated higher (94/100) than Omnisend (89/100). Both tools offer the same amount of features.

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Omnisend Vs. Constant Contact

Omnisend: Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletter...

Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...

Who is more expensive? Omnisend or Constant Contact?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Omnisend and Constant Contact.

Omnisend price starts at $16 per month , On a scale between 1 to 10 Omnisend is rated 2, which is much lower than the average cost of Email Marketing software. Constant Contact price starts at $9.99 per month , When comparing Constant Contact to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.

Bottom line: Omnisend cost is around the same cost of Constant Contact.

Which software includes more/better features?

We've compared Omnisend Vs. Constant Contact based on some of the most important and required Email Marketing features.

Omnisend: Data Analysis Tools, Email Marketing, Email Campaigns, Image Library, WYSIWYG Email Editor.

Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.

Target customer size

Omnisend's typical customers include: Small businesses and start ups, Constant Contact is best for small to large companies that focus on communications, advertising, and marketing.



Omnisend

ITQlick rating
(4.8/5)

starts at $16 per month

Omnisend is a growing cloud-based Marketing software, it is designed to support small and medium size business. Omnisend received a rating of 4.8 from ITQlick team. The software cost is considered affordable (...

Categories: Data Analysis Tools, CM Reporting & Analytics, Data integration, Marketing.

Constant Contact

ITQlick rating
(4.3/5)

starts at $9.99 per month

Constant Contact is a software solution that provides online survey tools, email marketing, event marketing, and social media marketing, for its clients. Member associations, small businesses, and nonprofit org...

Categories: Complaint Management, Customer Loyalty, Lead Generation, Mac CRM, Online CRM.

Compare specifications

Compare features

Omnisend: 5 Features

Data Analysis Tools
Email Marketing
Email Campaigns
Image Library
WYSIWYG Email Editor

Constant Contact: 5 Features

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Omnisend
ITQlick rating
4.8/5
Score
89/100
Pricing
2/10
License pricing
$16 per month
Functionality
13
Compare
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6
Emarsys
ITQlick rating
4.6/5
Score
91/100
Pricing
6.8/10
License pricing
$335 per month
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.