Compare Omnisend and ADP RUN - Mar 2022

Shlomi LaviShlomi Lavi / Mar 25, 2022

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Bottom Line: Which is Better - Omnisend or ADP RUN?

ADP RUN is more expensive to implement (TCO) than Omnisend, and ADP RUN is rated higher (94/100) than Omnisend (89/100). Both tools offer the same amount of features.

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Omnisend Vs. ADP

Omnisend: Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletter...

ADP: Automatic Data Processing, Inc. (Nasdaq: ADP), with more than $10 billion in revenues and approximately 600,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging over 60 years of experience, ADP offers a wide range of human resource, payroll, tax and benefits administration solutions from a single sou...

Who is more expensive? Omnisend or RUN Powered by ADP?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Omnisend and RUN Powered by ADP.

Omnisend price starts at $16 per month , On a scale between 1 to 10 Omnisend is rated 2, which is much lower than the average cost of Email Marketing software. RUN Powered by ADP price starts at $59 per employee/month + $4 per employee , When comparing RUN Powered by ADP to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.

Bottom line: Omnisend cost is around the same cost of RUN Powered by ADP.

Which software includes more/better features?

We've compared Omnisend Vs. ADP RUN based on some of the most important and required Email Marketing features.

Omnisend: Data Analysis Tools, Email Marketing, Email Campaigns, Image Library, WYSIWYG Email Editor.

RUN Powered by ADP: Employee Self-Service, Payroll, Data Analysis Tools, Attendance Management, Check Fraud Monitoring.

Target customer size

Omnisend's typical customers include: Small businesses and start ups, The software is a most viable product for small and medium businesses with backgrounds in a variety of industries.

Omnisend

ITQlick rating
(4.8/5)

starts at $16 per month

Omnisend is a growing cloud-based Marketing software, it is designed to support small and medium size business. Omnisend received a rating of 4.8 from ITQlick team. The software cost is considered affordable (...

Categories: Data Analysis Tools, CM Reporting & Analytics, Data integration, Marketing.

ADP RUN

ITQlick rating
(4.5/5)

starts at $59 per employee/month + $4 per employee

Run Payroll is a web based payroll management solution for small and medium businesses. It also facilitates management of federal and state taxes in addition to other capabilities. The software was designed and...

Categories: Business tax, BI & Analytics, Data Analysis Tools, CM Reporting & Analytics, Human Resources.

Compare specifications

Compare features

Omnisend: 5 Features

Data Analysis Tools
Email Marketing
Email Campaigns
Image Library
WYSIWYG Email Editor

RUN Powered by ADP: 5 Features

Employee Self-Service
Payroll
Data Analysis Tools
Attendance Management
Check Fraud Monitoring
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Omnisend
ITQlick rating
4.8/5
Score
89/100
Pricing
2/10
License pricing
$16 per month
Functionality
13
Compare
ADP RUN
ITQlick rating
4.5/5
Score
94/100
Pricing
2.6/10
License pricing
$59 per employee/month + $4 per employee
Functionality
18
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.