Shlomi Lavi /
Mar 25, 2022
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Bottom Line: Which is Better - Omnisend or ADP RUN?
ADP RUN is more expensive to implement (TCO) than Omnisend, and ADP RUN is rated higher (94/100) than Omnisend (89/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Omnisend Vs. ADP
Omnisend: Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletter...
ADP: Automatic Data Processing, Inc. (Nasdaq: ADP), with more than $10 billion in revenues and approximately 600,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging over 60 years of experience, ADP offers a wide range of human resource, payroll, tax and benefits administration solutions from a single sou...
Who is more expensive? Omnisend or RUN Powered by ADP?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Omnisend and RUN Powered by ADP.
Omnisend price starts at $16 per month , On a scale between 1 to 10 Omnisend is rated 2, which is much lower than the average cost of Email Marketing software. RUN Powered by ADP price starts at $59 per employee/month + $4 per employee , When comparing RUN Powered by ADP to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.
Bottom line: Omnisend cost is around the same cost of RUN Powered by ADP.
Which software includes more/better features?
We've compared Omnisend Vs. ADP RUN based on some of the most important and required Email Marketing features.
Omnisend: Data Analysis Tools, Email Marketing, Email Campaigns, Image Library, WYSIWYG Email Editor.
RUN Powered by ADP: Employee Self-Service, Payroll, Data Analysis Tools, Attendance Management, Check Fraud Monitoring.
Target customer size
Omnisend's typical customers include: Small businesses and start ups, The software is a most viable product for small and medium businesses with backgrounds in a variety of industries.