Compare Ontraport and Adestra - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Ontraport or Adestra?

Adestra is more expensive to implement (TCO) than Ontraport, and Ontraport is rated higher (78/100) than Adestra (75/100). Ontraport offers users more features (9) than Adestra (0). There is a clear winner in this case and it is Ontraport!

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

ONTRAPORT Vs. Adestra

ONTRAPORT: ONTRAPORT was launched in 2006 to solve challenges faced by small and mid-sized companies (like ours) that we just couldn’t otherwise seem to solve. We wanted to be able to deliver automated multi-media, multi-step, integrated marketing sequences. Couldn’t do it. We wanted to be able to see what was working and what wasn’t at every stage of o...

Adestra: We have been empowering their clients to maximize marketing ROI through email-driven technology for over 10 years. Our flexible account structure, obsession with customer success, and award-winning service have gained the trust of global and growing brands alike. We were founded on the principle that marketing success takes more than technology...

Who is more expensive? Ontraport or Adestra?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ontraport and Adestra.

Ontraport price starts at $79 per feature/month , On a scale between 1 to 10 Ontraport is rated 4, which is lower than the average cost of CRM software. Adestra accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ontraport is rated 4, which is lower than the average cost of CRM software.

Bottom line: Adestra is more expensive than Ontraport.

Which software includes more/better features?

We've compared Ontraport Vs. Adestra based on some of the most important and required CRM features.

Ontraport: Email Marketing, Marketing Automation, Multi-Channel Marketing, Email Marketing, Email Triggers, Marketing, Online Marketing, Email Marketing.

Adestra: We are still working to collect the list of features for Adestra.

Target customer size

Ontraport is built for small and medium sized businesses and caters to a horizontal market. and Adestra's target customer size include: SMBs.