Compare Ontraport and Emarsys - Mar 2023

Shlomi LaviShlomi Lavi / Mar 15, 2023

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Bottom Line: Which is Better - Ontraport or Emarsys?

Emarsys is more expensive to implement (TCO) than Ontraport, and Emarsys is rated higher (91/100) than Ontraport (78/100). Ontraport offers users more features (9) than Emarsys (0).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

ONTRAPORT Vs. Emarsys

ONTRAPORT: ONTRAPORT was launched in 2006 to solve challenges faced by small and mid-sized companies (like ours) that we just couldn’t otherwise seem to solve. We wanted to be able to deliver automated multi-media, multi-step, integrated marketing sequences. Couldn’t do it. We wanted to be able to see what was working and what wasn’t at every stage of o...

Emarsys: Customers expect and deserve to be treated as individuals. Marketers using The Emarsys B2C Marketing Cloud deliver this, and are rewarded with deeper loyalty and higher revenue. Together, we analyze and segment more than one billion customer records to deliver insights that empower marketers, and campaigns that engage individuals. This strengthens...

Who is more expensive? Ontraport or Emarsys?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ontraport and Emarsys.

Ontraport price starts at $79 per feature/month , On a scale between 1 to 10 Ontraport is rated 4, which is lower than the average cost of CRM software. Emarsys price starts at $335 per month , When comparing Emarsys to its competitors, the software is rated 6 - similar to the average CRM software cost.

Bottom line: Emarsys is more expensive than Ontraport.

Which software includes more/better features?

We've compared Ontraport Vs. Emarsys based on some of the most important and required CRM features.

Ontraport: Email Marketing, Marketing Automation, Multi-Channel Marketing, Email Marketing, Email Triggers, Marketing, Online Marketing, Email Marketing.

Emarsys: We are still working to collect the list of features for Emarsys.

Target customer size

Ontraport is built for small and medium sized businesses and caters to a horizontal market. and Emarsys's target customer size include: Small, medium and large size businesses.



Ontraport

ITQlick rating
(4.2/5)

starts at $79 per feature/month

Ontraport is CRM software and marketing automation solution built for small businesses. Its key functions include analytics/ROI tracking, drip campaigns, lead scoring, sales intelligence, search marketing, soci...

Categories: Dashboards & KPIs, Business Process Management (BPM), CRM, Customer Loyalty.

Emarsys

ITQlick rating
(4.6/5)

starts at $335 per month

Emarsys software is a complete cloud-based email marketing platform for retail & e-commerce. It is a B2C (Business to Consumer) Marketing Cloud solution that allows for one-on-one marketers and customer interac...

Categories: Marketing, Marketing Automation, Email marketing.

Compare specifications

Compare features

Ontraport: 9 Features

Email Marketing
Marketing Automation
Multi-Channel Marketing
Email Marketing
Email Triggers
Marketing
Online Marketing
Email Marketing
Social Marketing

Emarsys: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Ontraport
ITQlick rating
4.2/5
Score
78/100
Pricing
4/10
License pricing
$79 per feature/month
Functionality
20
Compare
Emarsys
ITQlick rating
4.6/5
Score
91/100
Pricing
6.8/10
License pricing
$335 per month
Functionality
3
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$9.90 per user/month
Functionality
19
Salesfor...
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho CRM
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$14 per user/month
Functionality
36

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.