Compare Ontraport and IBM Campaign - Mar 2023
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Bottom Line: Which is Better - Ontraport or IBM Campaign?
IBM Campaign is more expensive to implement (TCO) than Ontraport, and IBM Campaign is rated higher (88/100) than Ontraport (78/100). Ontraport offers users more features (9) than IBM Campaign (0).
Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
ONTRAPORT Vs. IBM
ONTRAPORT: ONTRAPORT was launched in 2006 to solve challenges faced by small and mid-sized companies (like ours) that we just couldn’t otherwise seem to solve. We wanted to be able to deliver automated multi-media, multi-step, integrated marketing sequences. Couldn’t do it. We wanted to be able to see what was working and what wasn’t at every stage of o...
IBM: International Business Machines Corporation, or IBM, is an American corporation. IBM manufactures and markets computer hardware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology.
Who is more expensive? Ontraport or IBM Campaign?
The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Ontraport and IBM Campaign.
Ontraport price starts at $79 per feature/month , On a scale between 1 to 10 Ontraport is rated 4, which is lower than the average cost of CRM software. IBM Campaign accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Ontraport is rated 4, which is lower than the average cost of CRM software.
Bottom line: IBM Campaign is more expensive than Ontraport.
Which software includes more/better features?
We've compared Ontraport Vs. IBM Campaign based on some of the most important and required CRM features.
Ontraport: Email Marketing, Marketing Automation, Multi-Channel Marketing, Email Marketing, Email Triggers, Marketing, Online Marketing, Email Marketing.
IBM Campaign: We are still working to collect the list of features for IBM Campaign.
Target customer size
Ontraport is built for small and medium sized businesses and caters to a horizontal market. and IBM Campaign's target customer size include: Small, medium and large size businesses.
IBM Campaign
IBM Campaign is a trending cloud-based Marketing Automation software, it is designed to support small, medium and large size business. IBM Campaign received a rating of 3.7 from ITQlick team. The software cost ...
Compare PricingCompare specifications
Ontraport Specifications
ITQlick Score: | 78/100 |
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ITQlick Rating: |
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Pricing: | 4/10 - average cost |
Category: | CRM -> Ontraport review |
Company: | ONTRAPORT |
Pricing: | starts at $79 per feature/month |
Typical customers: | Small businesses and start ups |
Platforms: | Desktop, Mobile, Cloud |
Links: | Ontraport review, Ontraport pricing, Ontraport alternatives |
IBM Campaign Specifications
ITQlick Score: | 88/100 |
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ITQlick Rating: |
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Pricing: | 6/10 - average cost |
Category: | Marketing Automation -> IBM Campaign review |
Company: | IBM |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop |
Links: | IBM Campaign review, IBM Campaign pricing, IBM Campaign alternatives |
Compare features
Ontraport: 9 Features
IBM Campaign: 0 Features
Auditor - Shlomi Lavi
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.