Compare oracle and Act-On - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - oracle or Act-On?

Act-On is more expensive to implement (TCO) than oracle, and Act-On is rated higher (89/100) than oracle (77/100). Act-On offers users more features (16) than oracle (9).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Eloqua Vs. Act-On

Eloqua : As the leader in modern marketing, Eloqua is now the centerpiece of Oracle's marketing cloud. Our innovative marketing automation and revenue performance management solutions help modern marketers target the right buyers, easily execute campaigns, get the best leads to sales and deliver the highest return on your marketing investment. Eloqua is...

Act-On: Act-On's fresh approach to marketing automation gives you full functionality without the complexity other systems impose on you. Our streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster.

Who is more expensive? oracle eloqua or Act-On?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for oracle eloqua and Act-On.

oracle eloqua price starts at $2,000 per month , On a scale between 1 to 10 oracle eloqua is rated 4, which is lower than the average cost of CRM software. Act-On price starts at $900 per month , When comparing Act-On to its competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line: Act-On is more expensive than oracle eloqua.

Which software includes more/better features?

We've compared oracle Vs. Act-On based on some of the most important and required CRM features.

oracle eloqua: Customer Service, Marketing Automation, Sales Automation, Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Act-On: Case Management, Customer Support Tracking, Email Marketing, Lead Management, Sales Automation.

Target customer size

Customers of the software mainly come from small and medium businesses. Act-On is specifically designed for small companies.