Oracle Marketing Vs Base CRM (Oct 2020)

Shlomi LaviShlomi Lavi / Oct 14, 2020

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Bottom Line: Which is Better - Oracle Marketing or Base CRM?

Oracle Marketing is more expensive to implement (TCO) than Base CRM, Oracle Marketing is rated higher (91/100) than Base CRM (89/100). Base CRM offers more features (10) to their users than Oracle Marketing (4).

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Oracle Corporation compares with Base CRM?

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Base CRM: Future Simple creates simple and intuitive software to help small businesses grow. Future Simple’s flagship product Base, is a simple but powerful online sales management and customer relationship management (CRM) tool. Base helps thousands of small businesses better manage their sales process in a simple and affordable way. Future Simple also desi...

Who's more expensive? Oracle Marketing or Base CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Oracle Marketing and Base CRM.

Oracle Marketing price starts at $2,000 per user/month , on a scale between 1 to 10 Oracle Marketing Cloud is rated 8, which is higher than the average cost of CRM software. Base CRM price starts at $19 per user/month , when comparing Base CRM to their competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Oracle Marketing is more expensive than Base CRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Oracle Marketing Vs. Base CRM based on some of the most important and required CRM features. Oracle Marketing: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation. Base CRM: Contact Management, Customer Database, Customer Service, Dashboards, Email Marketing.

Target customer size

Oracle Marketing's typical customers include: Small, medium and large size businesses, Base CRM is perfect for companies of all sizes.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing.

Base CRM

ITQlick rating
(4.4/5)

starts at $19 per user/month

Base CRM is a sales and CRM software that can help boost sales team productivity and business growth. The software can help users to manage their customers, work with leads and can be accessed from almost any i...

Categories: CRM, Banking CRM, Casino CRM, Channel Management, Complaint Management.

Compare specifications

Base CRM Specifications

ITQlick Score: 89/100
ITQlick Rating: (4.4/5)
Pricing: 2/10 - low cost
Category: CRM -> Base CRM
Company: Base CRM
Pricing: starts at $19 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Mobile, Cloud
Links: Base CRM review, Base CRM pricing, Base CRM alternatives

Compare features

Oracle Marketing: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation

Base CRM: 10 Features

Contact Management
Customer Database
Customer Service
Dashboards
Email Marketing
Knowledge Base
Lead Management
Sales Automation
Sales Forecasting
Sales Reports
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Oracle
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
91/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
8/10
License pricing license pricing (if provided by the software vendor)
$2,000 per user/month
Functionality
14
Review
Compare
Base
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
89/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$19 per user/month
Functionality
29
Review
Pipedrive
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
99/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$12 per user/month
Functionality
19
Salesforce
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
98/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3/10
License pricing license pricing (if provided by the software vendor)
$25 per user/month
Functionality
28
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
98/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$12 per user/month
Functionality
36
Review
Author
Shlomi Lavi - admin

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.