Compare Oracle Marketing and Dynamics 365 - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Oracle Marketing or Dynamics 365?

Oracle Marketing is more expensive to implement (TCO) than Dynamics 365, and Dynamics 365 is rated higher (95/100) than Oracle Marketing (91/100). Dynamics 365 offers users more features (16) than Oracle Marketing (4). There is a clear winner in this case and it is Dynamics 365!

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Oracle Corporation Vs. Microsoft

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Microsoft: Microsoft Corporation is an American corporation that develops, manufactures, licenses and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world's largest software maker measured by revenues.

Who is more expensive? Oracle Marketing or Microsoft Dynamics CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Oracle Marketing and Microsoft Dynamics CRM.

Oracle Marketing price starts at $2,000 per month , On a scale between 1 to 10 Oracle Marketing Cloud is rated 8, which is higher than the average cost of CRM software. Microsoft Dynamics CRM price starts at $65 per user/month , When comparing Microsoft Dynamics CRM to its competitors, the software is rated 4 - lower than the average CRM software cost.

Bottom line: Oracle Marketing is more expensive than Microsoft Dynamics CRM.

Which software includes more/better features?

We've compared Oracle Marketing Vs. Dynamics 365 based on some of the most important and required CRM features.

Oracle Marketing: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Microsoft Dynamics CRM: Customer Service, Marketing Automation, Social Media, Accounting Integration, Barcode Integration.

Target customer size

Oracle Marketing's typical customers include: Small, medium and large size businesses, Microsoft Dynamics CRM supports businesses across the table in any industry, from freelancers, startups, and small companies, to large organizations, making this solution ideal for any kind of business whatsoever.