Oracle Marketing Vs Dynamics 365 (May 2021)

Shlomi LaviShlomi Lavi / May 04, 2021

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Bottom Line: Which is Better - Oracle Marketing or Dynamics 365?

Oracle Marketing is more expensive to implement (TCO) than Dynamics 365, Dynamics 365 is rated higher (95/100) than Oracle Marketing (91/100). Dynamics 365 offers more features (16) to their users than Oracle Marketing (4). There is a clear winner in this case and it is Dynamics 365!

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Oracle Corporation compares with Microsoft?

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Microsoft: Microsoft Corporation is an American corporation that develops, manufactures, licenses and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world's largest software maker measured by revenues.

Who's more expensive? Oracle Marketing or Microsoft Dynamics CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Oracle Marketing and Microsoft Dynamics CRM.

Oracle Marketing price starts at $2,000 per user/month , on a scale between 1 to 10 Oracle Marketing Cloud is rated 8, which is higher than the average cost of CRM software. Microsoft Dynamics CRM price starts at $65 per user/month , when comparing Microsoft Dynamics CRM to their competitors, the software is rated 4 - lower than the average CRM software cost.

Bottom line: Oracle Marketing is more expensive than Microsoft Dynamics CRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Oracle Marketing Vs. Dynamics 365 based on some of the most important and required CRM features. Oracle Marketing: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation. Microsoft Dynamics CRM: Customer Service, Marketing Automation, Social Media, Accounting Integration, Barcode Integration.

Target customer size

Oracle Marketing's typical customers include: Small, medium and large size businesses, Microsoft Dynamics CRM supports businesses across the table in any industry, from freelancers, startups, and small companies, to large organizations, making this solution ideal for any kind of business whatsoever.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing.

Dynamics 365

ITQlick rating
(4.3/5)

starts at $65 per user/month

Microsoft Dynamics CRM is a customer relations solution developed by Microsoft. This tool mainly targets large business enterprises but may also be a good fit for smaller businesses. Microsoft Dynamics CRM can ...

Categories: CRM, Banking CRM, Casino CRM, Insurance CRM, Mac CRM.

Compare specifications

Compare features

Oracle Marketing: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation

Microsoft Dynamics CRM: 16 Features

Customer Service
Marketing Automation
Social Media
Accounting Integration
Barcode Integration
CRM Integration
ERP Integration
Multi-Language
Multi-Location
Purchasing
Quality Control
RFID Integration
Stock Inquiries
Supplier Management
Transfer Management
Warehouse Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Oracle
ITQlick rating
4.1/5
Score
91/100
Pricing
8/10
License pricing
$2,000 per user/month
Functionality
14
Review
Compare
Microsoft
ITQlick rating
4.3/5
Score
95/100
Pricing
4/10
License pricing
$65 per user/month
Functionality
28
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.