Compare Outbrain and Amplifr - Apr 2022

Shlomi Lavi

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Bottom Line: Which is Better - Outbrain or Amplifr?

Amplifr is more expensive to implement (TCO) than Outbrain, and Amplifr is rated higher (92/100) than Outbrain (71/100).

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Outbrain Vs. Amplifr

Outbrain : Outbrain is the leading content discovery platform that powers personalized recommendations to content at the bottom of article pages on most of the leading publisher websites online such as CNN, USA Today, Fox News and Slate, serving over 60 billion recommendations each month. Our recommendations are a mix of organic recommendations to other artic...

Amplifr: Amplifr is a social media publication and analytics service for agencies (automating custom-designed social media reporting for their clients), small businesses, media companies and professionals.

Who is more expensive? Outbrain Amplify or Amplifr?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Outbrain Amplify and Amplifr.

Outbrain Amplify price starts at $20 per license , On a scale between 1 to 10 Outbrain Amplify is rated 4, which is lower than the average cost of Social Marketing software. Amplifr price starts at $26 per user/month , When comparing Amplifr to its competitors, the software is rated 6 - similar to the average Social Marketing software cost.

Bottom line: Amplifr is more expensive than Outbrain Amplify.

Which software includes more/better features?

We've compared Outbrain Vs. Amplifr based on some of the most important and required Social Marketing features.

Outbrain Amplify: We are still working to collect the list of features for Outbrain Amplify.

Amplifr: We are still working to collect the list of features for Amplifr.

Target customer size

Outbrain Amplify's typical customers include: Small, medium and large size businesses, and Amplifr's target customer size include: Small businesses and start ups.