Compare Pinpointe and MailChimp - Jul 2022

Shlomi LaviShlomi Lavi / Jul 05, 2022

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Pinpointe or MailChimp?

Pinpointe is more expensive to implement (TCO) than MailChimp, and MailChimp is rated higher (98/100) than Pinpointe (82/100). Pinpointe offers users more features (17) than MailChimp (6).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Pinpointe Vs. MailChimp

Pinpointe: Pinpointe is a privately held company headquartered in the heart of Silicon Valley, California. The company was founded by Silicon Valley executives with broad experience in B2B email services and technology. We’re a team of passionate Silicon Valley techies, marketers, problem solvers and account managers dedicated to improving the email marketing...

MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...

Who is more expensive? Pinpointe or MailChimp?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Pinpointe and MailChimp.

Pinpointe price starts at $99 per month , On a scale between 1 to 10 Pinpointe is rated 6, which is similar to the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: Pinpointe is more expensive than MailChimp.

Which software includes more/better features?

We've compared Pinpointe Vs. MailChimp based on some of the most important and required Email Marketing features.

Pinpointe: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Campaign Performance Reports, Contact Management, Email Marketing, Email Performance Reports, Social Media, Web Analytics, A/B/N Split Testing, Create Auto Response.

MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.

Target customer size

Pinpointe is specifically targeted at companies that rely on a stable income base from the online market. MailChimp is best for all those that are in business and also are serious concerning making money.



Pinpointe

ITQlick rating
(4.7/5)

starts at $99 per month

Pinpointe is a marketing software that differentiates itself through the use of cloud-based storage in analyzing and storing software. It is designed to efficiently analyze new marketing data, and then send you...

Categories: Data Analysis Tools, CM Reporting & Analytics, Marketing, Campaign Management.

MailChimp

ITQlick rating
(4.5/5)

starts at $17 per month

MailChimp is email marketing software that is offered to businesses. This is a product developed by MailChimp which is structured to facilitate email marketing campaigns. The program has so many features that w...

Categories: Marketing, Email Marketing, Marketing Analytics, Marketing Automation.

Compare specifications

Compare features

Pinpointe: 17 Features

Campaign Performance Reports
Contact Management
Email Marketing
Email Performance Reports
Social Media
Web Analytics
A/B/N Split Testing
Create Auto Response
Delivered Undeliverable
Email Campaigns
Email Job Scheduling
Email Marketing API
Feedback Automation
Forwarded Emails
Template
Test Email
View HTML Source Code

MailChimp: 6 Features

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
Social Media Integration
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Pinpointe
ITQlick rating
4.7/5
Score
82/100
Pricing
6/10
License pricing
$99 per month
Functionality
24
Compare
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6
Emarsys
ITQlick rating
4.6/5
Score
91/100
Pricing
6.8/10
License pricing
$335 per month
Functionality
3

Auditor - Shlomi Lavi

Website Linkedin profile Facebook Twitter

Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.