Compare Pinpointe and ADP RUN - Jul 2022

Shlomi LaviShlomi Lavi / Jul 05, 2022

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Bottom Line: Which is Better - Pinpointe or ADP RUN?

Pinpointe is more expensive to implement (TCO) than ADP RUN, and ADP RUN is rated higher (94/100) than Pinpointe (82/100). Pinpointe offers users more features (17) than ADP RUN (5).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Pinpointe Vs. ADP

Pinpointe: Pinpointe is a privately held company headquartered in the heart of Silicon Valley, California. The company was founded by Silicon Valley executives with broad experience in B2B email services and technology. We’re a team of passionate Silicon Valley techies, marketers, problem solvers and account managers dedicated to improving the email marketing...

ADP: Automatic Data Processing, Inc. (Nasdaq: ADP), with more than $10 billion in revenues and approximately 600,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging over 60 years of experience, ADP offers a wide range of human resource, payroll, tax and benefits administration solutions from a single sou...

Who is more expensive? Pinpointe or RUN Powered by ADP?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Pinpointe and RUN Powered by ADP.

Pinpointe price starts at $99 per month , On a scale between 1 to 10 Pinpointe is rated 6, which is similar to the average cost of Email Marketing software. RUN Powered by ADP price starts at $59 per employee/month + $4 per employee , When comparing RUN Powered by ADP to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.

Bottom line: Pinpointe is more expensive than RUN Powered by ADP.

Which software includes more/better features?

We've compared Pinpointe Vs. ADP RUN based on some of the most important and required Email Marketing features.

Pinpointe: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Campaign Performance Reports, Contact Management, Email Marketing, Email Performance Reports, Social Media, Web Analytics, A/B/N Split Testing, Create Auto Response.

RUN Powered by ADP: Employee Self-Service, Payroll, Data Analysis Tools, Attendance Management, Check Fraud Monitoring.

Target customer size

Pinpointe is specifically targeted at companies that rely on a stable income base from the online market. The software is a most viable product for small and medium businesses with backgrounds in a variety of industries.

Pinpointe

ITQlick rating
(4.7/5)

starts at $99 per month

Pinpointe is a marketing software that differentiates itself through the use of cloud-based storage in analyzing and storing software. It is designed to efficiently analyze new marketing data, and then send you...

Categories: Data Analysis Tools, CM Reporting & Analytics, Marketing, Campaign Management.

ADP RUN

ITQlick rating
(4.5/5)

starts at $59 per employee/month + $4 per employee

Run Payroll is a web based payroll management solution for small and medium businesses. It also facilitates management of federal and state taxes in addition to other capabilities. The software was designed and...

Categories: Business tax, BI & Analytics, Data Analysis Tools, CM Reporting & Analytics, Human Resources.

Compare specifications

Compare features

Pinpointe: 17 Features

Campaign Performance Reports
Contact Management
Email Marketing
Email Performance Reports
Social Media
Web Analytics
A/B/N Split Testing
Create Auto Response
Delivered Undeliverable
Email Campaigns
Email Job Scheduling
Email Marketing API
Feedback Automation
Forwarded Emails
Template
Test Email
View HTML Source Code

RUN Powered by ADP: 5 Features

Employee Self-Service
Payroll
Data Analysis Tools
Attendance Management
Check Fraud Monitoring
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Pinpointe
ITQlick rating
4.7/5
Score
82/100
Pricing
6/10
License pricing
$99 per month
Functionality
24
Compare
ADP RUN
ITQlick rating
4.5/5
Score
94/100
Pricing
2.6/10
License pricing
$59 per employee/month + $4 per employee
Functionality
18
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.