Pipedrive Vs Oracle Marketing (Oct 2020)

Pipedrive Vs. Oracle Marketing: Which is better?

Shlomi Lavi / Oct 14, 2020

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Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Pipedrive: Pipedrive's roots are in direct sales. As sales managers and trainers, two of the co-founders experienced an increasing amount of pain with CRM software. There simply was no good solution for managing the company's sales pipeline. So in 2010 they teamed up with talented developers to create Pipedrive, a simple and yet powerful tool for managing sales. We have offices in San Francisco, CA and Tallinn, Estonia. And we are proud to be part of AngelPad alumni.

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and through a number of high-profile acquisitions. Oracle is the third-largest software maker by revenue, afterMicrosoft and IBM. 

Pricing/cost comparison

The real cost of CRM software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Pipedrive TCO and Oracle Marketing Cloud total cost to help with the total cost of ownership calculation.

Pipedrive price Starting from $12 per user/month , on a scale between 1 to 10 Pipedrive is rated 2, which is much lower than the average cost of CRM software. Oracle Marketing Cloud price Starting from $2,000 per user/month , when comparing Oracle Marketing Cloud to their competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line:Oracle Marketing Cloud is more expensive than Pipedrive.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Pipedrive Vs. Oracle Marketing based on some of the most important and required CRM features.
Pipedrive: Customer Service, Marketing Automation, Sales Automation, Collaboration Center , ..
Oracle Marketing Cloud list of features include the following: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation, .

Target customer size

Pipedrive is best for freelancers, mid-size businesses, not for profit organizations and small businesses. and Oracle Marketing Cloud's target customer size include: Small business, Medium business, Large business.